<?xml version="1.0" encoding="UTF-8"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:googleplay="http://www.google.com/schemas/play-podcasts/1.0"><channel><title><![CDATA[El Ojo Entrenado]]></title><description><![CDATA[arquitectura, diseño y cultura.]]></description><link>https://hcoss.substack.com</link><image><url>https://substackcdn.com/image/fetch/$s_!hbQT!,w_256,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd1685f81-6727-427c-ada4-e8cc30cb6cc3_1280x1280.png</url><title>El Ojo Entrenado</title><link>https://hcoss.substack.com</link></image><generator>Substack</generator><lastBuildDate>Mon, 13 Jul 2026 14:08:28 GMT</lastBuildDate><atom:link href="https://hcoss.substack.com/feed" rel="self" type="application/rss+xml"/><copyright><![CDATA[Héctor Coss M.]]></copyright><language><![CDATA[en]]></language><webMaster><![CDATA[hcoss@substack.com]]></webMaster><itunes:owner><itunes:email><![CDATA[hcoss@substack.com]]></itunes:email><itunes:name><![CDATA[Héctor Coss]]></itunes:name></itunes:owner><itunes:author><![CDATA[Héctor Coss]]></itunes:author><googleplay:owner><![CDATA[hcoss@substack.com]]></googleplay:owner><googleplay:email><![CDATA[hcoss@substack.com]]></googleplay:email><googleplay:author><![CDATA[Héctor Coss]]></googleplay:author><itunes:block><![CDATA[Yes]]></itunes:block><item><title><![CDATA[Beyond the shared Cup ]]></title><description><![CDATA[Why a Mexican has a stake in the 4 of July]]></description><link>https://hcoss.substack.com/p/beyond-the-shared-cup</link><guid isPermaLink="false">https://hcoss.substack.com/p/beyond-the-shared-cup</guid><dc:creator><![CDATA[Héctor Coss]]></dc:creator><pubDate>Sat, 04 Jul 2026 14:24:51 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!SNnG!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc067c11b-a7f2-481c-8dff-eb02819e7361_3024x4032.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>Today we were invited to celebrate the Fourth of July with a Mexican American family very close to us, in their home. </p><p>For some of my compatriots, the honest first reaction to that might be skepticism, or at least a polite distance. Our relationship with the country to our north has long been defined by friction, by the border, and by a fierce protection of who we are.</p><p>But if we set the political noise aside, there is an uncomfortable truth we should stop pretending around. Mexico and the United States share a single nervous system, cultural and structural, and right now that system is under real strain.</p><p>Look at the television this week. We are in the middle of the 2026 World Cup, hosted jointly by Mexico, the United States, and Canada. For the first time the tournament does not belong to one country. It belongs to a continent.</p><p>This is not only about football. It is our shared reality made visible. We are no longer neighbors watching each other over a fence. We are on the same field.</p><p>But we like to think we are entirely separate. Then look at what actually shapes the modern Mexican mind. Which authors sit on our nightstands. Which podcasts play on the commute. Who our mentors are, the founders, the voices we quote back to each other.</p><p>For most educated Mexicans today, those references run straight into the American ecosystem. We consume its media, borrow its institutional frameworks, and copy its models of innovation. To enjoy the fruits of that exchange while pretending we have no stake in America&#8217;s health is simply dishonest.</p><p>And our stake is not only in their celebrity culture. We are invested in that too, deeply, the same names, the same shows, the same feeds. But we are just as invested in their intellectual and artistic culture, the art institutions and the ideas. And that exchange runs in both directions. </p><p>The Metropolitan Museum of Art, the largest art institution in the United States, chose a Mexican architect, Frida Escobedo, to design its new wing for modern and contemporary art. Its facade will be a celos&#237;a, a lattice screen drawn straight from Mexican building tradition, set into the face of America&#8217;s grandest museum. That is not plain capitalism, that is shared authorship.</p><p>Whether we admit it or not, our consciousness is already intertwined.</p><p>It is evident that the old &#8220;American standard&#8221; is fracturing. Its politics are gridlocked, its social contracts are burning, its position in the world is shifting. But the deepest fracture is not structural. It is in its values.</p><p>These words and thoughts reached me the way the best ones usually do, in the silence of my early morning meditation. The credit goes to Bob Roth who shared Thomas Jefferson&#8217;s quote, carved today into the wall of his memorial in Washington:</p><p>&#8220;I am not an advocate for frequent changes in laws and constitutions. But laws and institutions must go hand in hand with the progress of the human mind. As that becomes more developed, more enlightened, as new discoveries are made, new truths discovered and manners and opinions change, with the change of circumstances, institutions must advance also to keep pace with the times. We might as well require a man to wear still the coat which fitted him when a boy as civilized society to remain ever under the regimen of their barbarous ancestors.&#8220;</p><p>Thomas Jefferson, Jefferson Memorial.</p><p>TJ is describing growth: A boy becomes a man, a society becomes more enlightened, and the old coat no longer fits because the body underneath it has matured. </p><p>But the key word is &#8220;enlightened&#8221;.</p><p>That is not what we are watching now. The way the United States is treating its own people, and much of the world, is not the expansion of conscience Jefferson had in mind. It is a contraction of it. The decay of the American standard is, before anything else, a decay in its values. A society shrinking in conscience does not simply need a larger coat. It needs to remember what the coat was for.</p><p>Here is what we as Mexicans have to understand. If that coat tears all the way through, we do not simply stand across the river and watch. We catch the cold too.</p><p>Our economy, our security, our own creative future are anchored to the stability of North America as a whole. The decline of the American standard is not a Mexican victory. It is a threat to us.</p><p>So why should a Mexican celebrate the Fourth of July?</p><p>Not to worship a foreign power, and not to praise its past without question. We celebrate it to recognize that the ideals underneath it, progress, liberty, empathy, a human mind that keeps expanding, do not belong to one country. They belong to all of us.</p><p>We celebrate it because for Mexico to thrive in the next century, we need the United States to outgrow this diminished version of itself and cut a coat that fits its own ideals rather than betray them. We are not spectators watching American history from across the river. </p><p>We are among the authors of whatever North American future comes next.</p><p>So today I&#8217;ll raise a glass with my American friends. Not only for their history, but for our shared survival.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!SNnG!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc067c11b-a7f2-481c-8dff-eb02819e7361_3024x4032.jpeg" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!SNnG!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc067c11b-a7f2-481c-8dff-eb02819e7361_3024x4032.jpeg 424w, https://substackcdn.com/image/fetch/$s_!SNnG!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc067c11b-a7f2-481c-8dff-eb02819e7361_3024x4032.jpeg 848w, https://substackcdn.com/image/fetch/$s_!SNnG!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc067c11b-a7f2-481c-8dff-eb02819e7361_3024x4032.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!SNnG!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc067c11b-a7f2-481c-8dff-eb02819e7361_3024x4032.jpeg 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!SNnG!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc067c11b-a7f2-481c-8dff-eb02819e7361_3024x4032.jpeg" width="3024" height="4032" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/c067c11b-a7f2-481c-8dff-eb02819e7361_3024x4032.jpeg&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:&quot;normal&quot;,&quot;height&quot;:4032,&quot;width&quot;:3024,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:0,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!SNnG!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc067c11b-a7f2-481c-8dff-eb02819e7361_3024x4032.jpeg 424w, https://substackcdn.com/image/fetch/$s_!SNnG!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc067c11b-a7f2-481c-8dff-eb02819e7361_3024x4032.jpeg 848w, https://substackcdn.com/image/fetch/$s_!SNnG!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc067c11b-a7f2-481c-8dff-eb02819e7361_3024x4032.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!SNnG!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc067c11b-a7f2-481c-8dff-eb02819e7361_3024x4032.jpeg 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div>]]></content:encoded></item><item><title><![CDATA[La anti-escalera]]></title><description><![CDATA[Los arquitectos siempre hemos considerado la escalera como un elemento tipol&#243;gico dentro de nuestros proyectos y que a veces parece ser una idea tard&#237;a. Es decir la escalera es un objeto dentro del objeto, un proyecto aparte del proyecto.]]></description><link>https://hcoss.substack.com/p/la-anti-escalera</link><guid isPermaLink="false">https://hcoss.substack.com/p/la-anti-escalera</guid><dc:creator><![CDATA[Héctor Coss]]></dc:creator><pubDate>Sun, 17 May 2026 03:35:45 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!69Iv!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F8d2bb83b-3d58-4628-9482-7bf1f4ce6f34_835x1114.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>Los arquitectos siempre hemos considerado la escalera como un elemento tipol&#243;gico dentro de nuestros proyectos y que a veces parece ser una <em>idea tard&#237;a</em>. Es decir la escalera es un objeto dentro del objeto, un proyecto aparte del proyecto.</p><p>Desde la <em>Bramante</em> del Vaticano pasando por la <em>Helicoidal</em> del Castillo de Chambord, atribuida a Leonardo da Vinci, hasta la escalera mec&#225;nica exterior del Centro Pompidou en Paris e innumerables escaleras geniales de buenos arquitectos, la escalera siempre es un pretexto para darnos a notar, es una especie de pavoneo formal. </p><div class="subscription-widget-wrap-editor" data-attrs="{&quot;url&quot;:&quot;https://hcoss.substack.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe&quot;,&quot;language&quot;:&quot;en&quot;}" data-component-name="SubscribeWidgetToDOM"><div class="subscription-widget show-subscribe"><div class="preamble"><p class="cta-caption">El Ojo Entrenado is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.</p></div><form class="subscription-widget-subscribe"><input type="email" class="email-input" name="email" placeholder="Type your email&#8230;" tabindex="-1"><input type="submit" class="button primary" value="Subscribe"><div class="fake-input-wrapper"><div class="fake-input"></div><div class="fake-button"></div></div></form></div></div><p>La escalera muchas veces es el recurso que usamos cuando todo lo dem&#225;s no es tan interesante. La escalera, esperamos siempre sea bien fotografiada. </p><p>Sin embargo, la escalera por s&#237; sola rara vez es la totalidad del proyecto... a menos que haya sido eso exactamente lo que te comisionaron.</p><p>En mi pr&#225;ctica arquitect&#243;nica he tenido la oportunidad de resolver algunas escaleras y definitivamente algunas han querido robar protagonismo a la obra misma, como aquella escalera del <em>Heli-Pod</em> en donde se conectaron interiormente dos cajas de cristal sobrepuestas verticalmente mediante una espiral exterior de acero estructural con pintura automotiva color &#8220;plata met&#225;lica&#8221; (c&#243;digo de Porsche). Una especie de &#243;rgano topol&#243;gico contrastante con la ortogonalidad del programa. <em>Demasiada</em> sofisticaci&#243;n.</p><p>Otra escalera es la escalera helicoidal en el edificio que ampliamos para unos amigos en donde en un gran cubo de luz se proyect&#243; una escalera helicoidal con escalones de vidrio. Eso fue el proyecto, porque aunque ampliamos un nivel m&#225;s al edificio e hicimos alguna que otra operaci&#243;n de intervenci&#243;n arquitect&#243;nica, la escalera es lo que prevalece y a la fecha da identidad a ese lugar.</p><p>Pero en la Casa en la Roca, desde la primera visita al sitio, entre dos partes prominentes del monolito de roca, observ&#233; que se generaba un paso en diagonal hacia abajo de la pendiente, flanqueado por esta topograf&#237;a inamovible. </p><p>Desde ese momento vi que la escalera principal de la casa estar&#237;a ah&#237; y que por ning&#250;n motivo se iba a tocar o a romper la roca. De modo que el espacio para que la escalera (como la pensamos normalmente) &#8220;quepa&#8221;, no iba a poder existir. </p><p>Por suerte, al cliente le pareci&#243; una buena idea. Y como en estos peque&#241;os terraplenes que se hacen en los senderos, con la propia tierra, ramas y ra&#237;ces, escalones naturales que se encuentran por todos lados en el bosque, as&#237; con la misma piedra del sitio decidimos simplemente rellenar los huecos entre las dos grandes rocas y dejar que la forma la dictara la roca misma: la tensi&#243;n entre ambas crestas se hace variable al ancho de cada escal&#243;n.</p><p>Definitivamente no es una escalera c&#243;modamente convencional, pero es lo suficientemente inc&#243;moda para no querer caerte y eso creo que vale algo.</p><p>Pocas veces tenemos la oportunidad de dise&#241;ar la anti-escalera, o en otras palabras la de no dise&#241;ar nada, porque el dise&#241;o y el lugar ya est&#225; ah&#237; desde siempre, desde hace miles y millones de a&#241;os.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" 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To receive new posts and support my work, consider becoming a free or paid subscriber.</p></div><form class="subscription-widget-subscribe"><input type="email" class="email-input" name="email" placeholder="Type your email&#8230;" tabindex="-1"><input type="submit" class="button primary" value="Subscribe"><div class="fake-input-wrapper"><div class="fake-input"></div><div class="fake-button"></div></div></form></div></div>]]></content:encoded></item><item><title><![CDATA[Soda Stereo / habitar la presencia]]></title><description><![CDATA[Es dif&#237;cil de creer&#8230; pero ayer estuvimos con Soda Stereo y en Gustavo Cerati.]]></description><link>https://hcoss.substack.com/p/soda-stereo-habitar-la-presencia</link><guid isPermaLink="false">https://hcoss.substack.com/p/soda-stereo-habitar-la-presencia</guid><dc:creator><![CDATA[Héctor Coss]]></dc:creator><pubDate>Thu, 16 Apr 2026 18:52:46 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!xKbj!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F19c217a6-da7c-41d7-b8a8-dff2fef1370b_2576x1932.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p></p><p>Es dif&#237;cil de creer&#8230; pero ayer estuvimos con Soda Stereo y en Gustavo Cerati.</p><p>Y digo <em>en</em> y no <em>con</em> Gustavo, porque de alguna manera nuestra consciencia colectiva habit&#243; el fantasma digital que la Familia Cerati en la producci&#243;n y sus amigos Charly y Zeta en la m&#250;sica, crearon para habitar su presencia.</p><p>La &#250;ltima vez que vi a Soda en vivo fue en el a&#241;o de 1996 en el Teatro Metropolitan de la Ciudad de M&#233;xico para la gira Sue&#241;o Stereo. Lo recuerdo bien porque de &#250;ltimo momento fui solo y me la pas&#233; incre&#237;ble.</p><p>En el 2005 mi entonces novia y yo fuimos a pasar el A&#241;o Nuevo a Buenos Aires, Argentina, para recibir el 2026.</p><p>Mi hermana viv&#237;a all&#225; en ese tiempo y adem&#225;s de visitarla, yo ten&#237;a mi agenda personal que normalmente se compone de visitas arquitect&#243;nicas a lugares sagrados, pero en este caso hab&#237;a un 2x1, Soda y el planetario de Buenos Aires, donde en el famoso video de &#8220;Zoom&#8221; hay una escena de unos novios que se agarran a besos en los jardines.</p><p>As&#237; que le propuse a mi novia (hoy esposa) recrear ese video en honor a Soda Stereo.</p><p></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" 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y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p></p><p>20 a&#241;os despu&#233;s aqu&#237; estamos, viendo a Gustavo Cerati tocar en vivo junto a su legendaria banda la m&#250;sica que ha sido el soundtrack de mi vida. Y cuando digo de mi vida o de toda una vida no es exageraci&#243;n, porque a mis casi 50 a&#241;os y desde los 11 por ah&#237;, llevo escuchando a Soda Stereo y a Gustavo Cerati.</p><p>Como buen ni&#241;o en los 80 recuerdo que la ventana de mi habitaci&#243;n ten&#237;a una persiana met&#225;lica de color azul, muy <em>ad hoc</em> a ese gran sencillo <em>Persiana Americana</em>, la rola que defini&#243; una era.</p><p>Una de las canciones que tocaron ayer fue precisamente Persiana Americana y m&#225;s o menos en ese punto empec&#233; a entender lo que estaba pasando&#8230;</p><p>Para los que no conocen, Gustavo Cerati fue y sigue siendo m&#225;s grande que la vida o como dicen en ingl&#233;s &#8220;Larger Than Life&#8221;&#8230; pero y esto &#191;qu&#233; significa? </p><p>Bueno, no s&#233; en todos los casos, pero en el caso de Cerati definitivamente es la mezcla de un gran ego, personalidad, car&#237;sima y la b&#250;squeda constante que tuvo durante su vida por encontrar la trascendencia a trav&#233;s de la espiritualidad. La magia y la energ&#237;a estuvieron siempre presentes y de alguna manera como &#233;l dijo en una entrevista vieja que vi hace poco, su &#8220;apertura&#8221; le hac&#237;a estar conectado como una antena a esa se&#241;al de donde bajan las ideas y la creatividad, que se traduce en el concepto de <em>genio</em> que siempre acompa&#241;amos al mencionar su nombre.</p><p>La l&#237;rica de Cerati fue por siempre fuera de lo com&#250;n. No cualquier grupo de m&#250;sica trasciende y llega a niveles tan altos de popularidad con letras complejas y sugerentes de otras dimensiones.</p><p>S&#233; de facto que Cerati en alg&#250;n momento asist&#237;a al Centro de Kabbalah en Buenos Aires con el maestro Haggai Fridman. Lo s&#233; porque mi hermana trabajaba ah&#237; como asistente y lo recibi&#243; algunas veces&#8230; un d&#237;a emocionada me llam&#243; hasta Barcelona s&#243;lo para contarme.</p><p>Se habla poco o por lo menos yo no he encontrado mucho sobre las referencias de espiritualidad que Gustavo tuvo durante su vida; Hinduismo, Budismo, Kabbalah, meditaci&#243;n, etc.. Pero s&#237; podemos encontrarlas en las letras de sus canciones, en los t&#237;tulos de los &#225;lbumes y en algunas de sus entrevistas en donde nos deja ver el profundo nivel metaf&#237;sico que ten&#237;a.</p><p>Es el caso de &#8220;la energ&#237;a misteriosa&#8221; que menciona en la letra de &#8220;<em>En Remolinos&#8221;</em> del disco <em>Dynamo</em>. Y existen muchos m&#225;s ejemplos que todav&#237;a se fueron haciendo m&#225;s presentes en su carrera como solista, como en el gran &#225;lbum final, <em>Fuerza Natural</em>.</p><p>Si a veces por viajes psicod&#233;licos, meditaciones profundas y estados alterados de consciencia, Cerati se conectaba en y con otra frecuencia para lograr esa virtuosidad de escribir, cantar y tocar la guitarra como poca gente, algo que sigo pensando que est&#225; por descubrirse a nivel internacional.</p><p>Es verdaderamente prodigiosa la forma en la que toca la guitarra el&#233;ctrica y ayer durante el concierto, en los solos de guitarra virtuales no se extra&#241;&#243; al &#8220;<em>arquitecto del sonido</em>&#8221; como lo suelen llamar.</p><p>Esta idea de <em>celebridad</em> que normalmente es banal y sobre valuada en el caso de Gustavo Cerati no lo es.</p><p>Ayer los que asistimos al concierto y los que han asistido desde que arranc&#243; la gira <em>Ecos</em> han conectado con esa frecuencia, desde ese nivel de consciencia colectiva hemos habitado la esencia de un Cerati digital con tecnolog&#237;a impresionante, para ponerle cuerpo al &#8220;hombre alado&#8221; que quiz&#225;s por instantes extra&#241;a la tierra.</p><p>La elegancia de Charly Alberti en la bater&#237;a y el ic&#243;nico bajo de Zeta Bosio hacen la alquimia que logra un espect&#225;culo que trasciende la l&#243;gica y la percepci&#243;n de lo real.</p><p>Hay mucho debate en el mundo de la ciencia y la metaf&#237;sica actualmente, particularmente sobre la intersecci&#243;n de la consciencia en ambas, sobre si la Inteligencia Artificial llegar&#225; a tenerla.</p><p>En palabras del Dr. Tony Nader: </p><p>La consciencia es <em>todo</em> lo que existe. </p><p>Entonces si fuera as&#237;, este campo unificado en donde Dios es consciencia y la consciencia somos todos, nos hace ver que por qu&#233; no podr&#237;a la consciencia incluir la Inteligencia Artificial y el holograma de alguien que f&#237;sicamente ya no est&#225; aqu&#237;.</p><p>M&#225;s all&#225; de Soda Stereo lo que este evento me hace reflexionar es que somos nosotros con nuestra consciencia, nuestro amor, intenci&#243;n e intuici&#243;n, los que hacemos que alguien viva.</p><p>Para todos los que hemos perdido a alguien cercano esto ha sido una especie de maqueta de lo que siempre ha estado ah&#237; de manera invisible.</p><p>Seguro eso pensaron todos los que est&#225;n involucrados en esta materializaci&#243;n de una persona y de una banda. Soda Stereo sigue existiendo.</p><p>Charly, Zeta y la energ&#237;a de Gustavo.</p><p>El espect&#225;culo termina con la gran pantalla a modo de cr&#233;ditos de producci&#243;n cinematogr&#225;fica, agradeciendo a toda la gente involucrada. Me sorprendi&#243; ver que los primeros nombres que salen son los hijos y familia de Cerati.</p><p>No dudo que esto a todos les beneficia de muchas maneras, pero lo que no me queda duda es que en esta magia de tecnolog&#237;a se logra un concierto eterno y que como dijo ayer al final Charly Alberti, ve para el futuro.</p><p>Es casi m&#237;stico que al tomar partes separadas de letras en canciones a lo largo de toda la trayectoria de Soda Stereo y Gustavo Cerati, se teje la narrativa que hablar&#237;a de una vida y un <em>ser</em> desde la trascendencia del espacio, materia y tiempo.</p><p>S&#233; que lo que vimos ayer no fue un holograma&#8230;</p><p>sino un <em><strong><a href="https://youtu.be/n2MiF9QYYwI?si=A_LTd669TKvtR7eP">&#193;ngel El&#233;ctrico</a></strong></em>.</p><p>H.</p><p> </p>]]></content:encoded></item><item><title><![CDATA[La casa del fin del mundo]]></title><description><![CDATA[extracto]]></description><link>https://hcoss.substack.com/p/la-casa-del-fin-del-mundo</link><guid isPermaLink="false">https://hcoss.substack.com/p/la-casa-del-fin-del-mundo</guid><dc:creator><![CDATA[Héctor Coss]]></dc:creator><pubDate>Tue, 31 Mar 2026 01:47:53 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!v7ns!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2d6d4232-1223-4470-a542-8c26c20f6696_1464x1464.heic" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>Harrison se encontraba sentado en su silla favorita al lado de la piscina, esa t&#237;pica silla marina plegable de teca con tela resistente al agua y herrajes de bronce. Sobre la mesa la <em>Domus</em>, <em>Moleskine</em> y pluma fuente.</p><p>Por m&#225;s que intentaba imitar a Pablo, no lograba entender porque mirar hacia el horizonte en ese terraza, sobre esa silla, a veces por horas sin moverse, era trascendente.</p><p>Las vistas desde el acantilado se fugaban en el Mediterr&#225;neo. En la hora dorada Pablo le contaba a Harrison sobre su infancia, en donde hab&#237;a tenido vistas parecidas desde arquitecturas similares, sobre monta&#241;as escarpadas y veleros lejanos. Harrison siempre escuchaba.</p><p>La Casa Gostner fue adquirida por Pablo en el 2033 con la intenci&#243;n de vivir ah&#237; el fin del mundo. A Pablo no le interesaba particularmente (para este prop&#243;sito) hacerse una casa, es decir dise&#241;arla y ser el arquitecto. La casa dise&#241;ada por Alberto Ponis ya era perfecta.</p><p>Esa tarde Pablo regres&#243; un poco m&#225;s tarde a la piscina. Todos los d&#237;as nadaba abajo en el mar con el atardecer ba&#241;ando la bah&#237;a de rocas. Entre &#8220;<em>calette e spiaggie&#8221;</em> Pablo sumaba alrededor de 3 km si nadaba de punta a punta.</p><p>-.-</p><p>Andrea visitaba a sus padres cada vez que se pod&#237;a escapar. Su trabajo como curadora de m&#250;sica era incre&#237;ble, pero del concreto hirviendo de Manhattan en el verano a la brisa constante de <em>Costa Paradiso</em>, era un &#8220;no-brainer&#8221;. Adem&#225;s ah&#237; pod&#237;a nadar con su padre, tomar fotos con su madre y conversar largas horas con Harrison sobre los libros favoritos de ambos. Tambi&#233;n las funciones de cine en <em>DVD </em>cada noche, las partidas de Domin&#243;<em> </em>y escuchar la colecci&#243;n de vinilos, todo suced&#237;a en esa casa.</p><p>Cuando Pablo regres&#243; esa tarde subiendo del mar, se encontr&#243; con la visita sorpresa. La sombra larga de Andrea y su elegante figura se asomaba en los escalones de piedra que rodeaban la roca antes de llegar a la piscina. Pablo pens&#243; en asustarlos, pero eran tal las risas entre Harrison y Andrea que no ten&#237;a mucho caso, no se iban a dar cuenta. Marcia<em> </em>estaba con unas amigas en la sala de estar dentro de la casa y parec&#237;a que Pablo ten&#237;a dos opciones, integrarse a la conversaci&#243;n en la terraza o subir con las se&#241;oras. Opt&#243; por ir al pueblo a la tienda n&#225;utica, abraz&#243; fuertemente a Andrea y tom&#243; su revista.</p><p>El <em>Alfa Romeo Spider</em> de Andrea ya estaba afuera sobre la calle, de hecho era el &#250;nico coche de la casa. Pablo y Marcia siempre caminaban o iban en bici al pueblo. Andrea era muy celosa de su coche, lo hab&#237;a importado desde M&#233;xico hace varios a&#241;os (aunque parad&#243;jicamente de origen Italiano) y en el cual aprendi&#243; a manejar &#8220;manual&#8221;. Pablo y Andrea pasaron algunas tardes en el estacionamiento de <em>CU</em> en la Ciudad de M&#233;xico aprendiendo a manejarlo, aunque ya para entonces los coches se manejaban solos y era una especie de necedad.</p><p>Pablo encontr&#243; las llaves del coche en el asiento del copiloto junto con unas revistas de moda y la bolsa de Andrea&#8230; &#161;vaya que esta ni&#241;a s&#243;lo quer&#237;a llegar! pens&#243;. La carretera al pueblo era emocionante manejando un coche Italiano, convertible y manual&#8230; En la bici tambi&#233;n pero era diferente y por lo general se va &#8220;sufriendo&#8221; &#161;aunque con buena vista!, segu&#237;a Pablo dialogando en su mente.</p><p>El sonido del motor, el viento y la noche cayendo. La luna sobre el mar y peque&#241;as luces a lo lejos&#8230; de pronto todo desapareci&#243; junto con el sonido del <em>Alfa</em>, s&#243;lo el vac&#237;o de la mente, las manos en el volante <em>Nardi</em> de madera y acero eran lo &#250;nico real, un estado de trance, como si Pablo estuviera <em>viendo</em> desde afuera y <em>siendo</em> desde adentro al mismo tiempo&#8230; Las im&#225;genes de una vida.</p><p>-.-</p><p>Harrison estaba sentado en la silla de siempre. Las primeras luces del amanecer chocaban con su cuerpo y rebotaban en una de las salas exteriores de la casa, frente a la habitaci&#243;n de Anna, quien tambi&#233;n hab&#237;a llegado tarde desde <em>Parsons</em> la noche anterior, en el &#250;ltimo ferry.</p><p>Anna se despert&#243; con ese peque&#241;o destello de luz que entr&#243; hasta su habitaci&#243;n, lo observ&#243; por un momento mientras su consciencia la alcanzaba. Era entre dorado y naranja, ten&#237;a la forma de un &#225;ngel el&#233;ctrico, pens&#243;. Anna alcanz&#243; a Harrison en la piscina, se sent&#243; junto a el del otro lado de la mesa. Sin decir nada cerr&#243; los ojos y empez&#243; a meditar. Desde ni&#241;a se sentaba en el amanecer junto a pap&#225; a meditar, pero s&#243;lo duraba unos segundos y se pon&#237;a a brincar de lado a lado. En cambio Harrison intentaba exhaustivamente <em>hacer</em> y <em>sentir</em> lo que a todos tanto parec&#237;a interesarles, eso de estar veinte minutos en silencio, lo hac&#237;a m&#225;s humano.</p><p>&#161;El Alfa no est&#225; en la casa! grit&#243; Andrea desde la cocina con algo de tensi&#243;n en su voz. Siempre se hac&#237;a un caf&#233; en la <em>moka </em>antes de cualquier cosa. Eran las 7:00am y era raro que no estuviera el coche, mas no era nada raro que Pablo no estuviera, quien normalmente sal&#237;a a correr o rodar antes del amanecer.</p><p>Harrison, Andrea y Anna decidieron salir a caminar para ver si se topaban a Pablo, le dejaron una nota a Marcia en la cocina, debajo de la cafetera.</p><p>Saliendo de la casa, un escalera de piedra entre rocas y arbustos llevaba hasta la carretera, pero tambi&#233;n a donde empezaba el camino de tierra que le gustaba a pap&#225; para correr y andar en bici. Hab&#237;a que tomar una decisi&#243;n, Harrison usaba toda su capacidad para ayudarles a pensar donde pod&#237;a estar Pablo&#8230; de pronto Andrea y Anna gritaron al un&#237;sono: <em>&#161;La Cupola!</em></p><p><em>-.-</em></p><p>La Cupola hab&#237;a estado detenida y abandonada en el tiempo por alrededor de 70 a&#241;os. Es el proyecto de restauraci&#243;n m&#225;s reciente de Pablo, aunque en realidad es m&#225;s una iniciativa de Marcia. La casa ic&#243;nica y &#8220;futurista&#8221; que Michelangelo Antonioni se hab&#237;a construido para el y Monica Vitti, proyecto de Dante Bini, a pesar de multiples intentos de rescate y compra, hab&#237;a estado en el olvido, salvo por los arquitectos y cin&#233;filos curiosos que se aventuraban a visitarla.</p><p>Marcia hab&#237;a logrado convencer a los herederos y al gobierno para reunir recursos con el fin de hacer una cooperativa para las artes, abierta al p&#250;blico y con un fondo para establecer <em>La Borsa di Studio Bini</em> para el apoyo a j&#243;venes artistas.</p><p>El Alfa estaba estacionado afuera, Andrea, Anna y Harrison sintieron alivio. Adentro se encontraban Pablo&#8230; y Marcia! acomodando cosas que sacaban de cajas por todos lados&#8230; &#161;&#191;Qui&#233;n quiere espresso?! dijo Marcia, continuando: Se acaba de ir el t&#233;cnico de <em>La Marzocco. </em>Todos (menos Harrison) dijeron que s&#237; y se reunieron en la terraza afuera de la estancia. La regatta anual desde Porto Cervo hab&#237;a empezado y se alcanzaban a ver los veleros rodeando los acantilados hacia Costa Paradiso.</p><p>La familia se qued&#243; un buen tiempo observando la belleza coreogr&#225;fica de objetos lejanos movi&#233;ndose sutilmente con el viento.</p><p>-.-</p><p>Harrison sali&#243; de La Cupola y rumbo a Casa Gostner, pas&#243; al lado del Alfa Romeo sin capota, sobre el asiento del copiloto estaban el <em>New York Times</em> e <em>Il Corriere della Sera. </em>En ambas portadas se le&#237;a pr&#225;cticamente lo mismo: <em>Ha Ca&#237;do el &#218;ltimo Data Center.</em></p><p>La familia regres&#243; a la casa alrededor de las 11:00am. </p><p>Andrea baj&#243; a la sala y vio el sobre del album <em>The Belly of an Architect </em>sobre la silla. El &#8220;scratch&#8221; del disco terminado sonaba dando vueltas desatendido. Harrison no estaba.</p><p>Todos bajaron a la terraza. Tal vez sigue intentando ver el horizonte, dijo Pablo. </p><p>A lo lejos, mar adentro, unos destellos de luz diferentes a las <em>crestas blancas</em> de las olas&#8230; Estoy segura que ley&#243; el peri&#243;dico en el coche, dijo Andrea.</p><p>El mundo hab&#237;a vuelto a cambiar. Nadie sab&#237;a bien de qu&#233; forma esta vez&#8230; pero hay muchas cosas que hacer ma&#241;ana, dijo Marcia,</p><p>todos tienen algo que hacer.</p><p>H.</p><p>-</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!v7ns!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2d6d4232-1223-4470-a542-8c26c20f6696_1464x1464.heic" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!v7ns!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2d6d4232-1223-4470-a542-8c26c20f6696_1464x1464.heic 424w, https://substackcdn.com/image/fetch/$s_!v7ns!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2d6d4232-1223-4470-a542-8c26c20f6696_1464x1464.heic 848w, https://substackcdn.com/image/fetch/$s_!v7ns!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2d6d4232-1223-4470-a542-8c26c20f6696_1464x1464.heic 1272w, https://substackcdn.com/image/fetch/$s_!v7ns!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2d6d4232-1223-4470-a542-8c26c20f6696_1464x1464.heic 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!v7ns!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2d6d4232-1223-4470-a542-8c26c20f6696_1464x1464.heic" width="1456" height="1456" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/2d6d4232-1223-4470-a542-8c26c20f6696_1464x1464.heic&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1456,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:219562,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/heic&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://hcoss.substack.com/i/192135806?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2d6d4232-1223-4470-a542-8c26c20f6696_1464x1464.heic&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!v7ns!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2d6d4232-1223-4470-a542-8c26c20f6696_1464x1464.heic 424w, https://substackcdn.com/image/fetch/$s_!v7ns!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2d6d4232-1223-4470-a542-8c26c20f6696_1464x1464.heic 848w, https://substackcdn.com/image/fetch/$s_!v7ns!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2d6d4232-1223-4470-a542-8c26c20f6696_1464x1464.heic 1272w, https://substackcdn.com/image/fetch/$s_!v7ns!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2d6d4232-1223-4470-a542-8c26c20f6696_1464x1464.heic 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>
</p><p></p><p></p><p></p><p></p><p></p><p></p><p></p><p> </p><p></p><p></p><p></p><p></p><p> </p><p></p><p></p><p></p><p></p><p></p><p></p>]]></content:encoded></item><item><title><![CDATA[La arquitectura de hoy]]></title><description><![CDATA[No debe ser sostenible]]></description><link>https://hcoss.substack.com/p/la-arquitectura-de-hoy</link><guid isPermaLink="false">https://hcoss.substack.com/p/la-arquitectura-de-hoy</guid><dc:creator><![CDATA[Héctor Coss]]></dc:creator><pubDate>Wed, 04 Mar 2026 03:06:09 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!GuL0!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F20ffa339-e405-4241-9723-a808be269821_1600x1200.heic" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>Sino antifr&#225;gil.</p><p>Hace unos d&#237;as le&#237; el libro de <span class="mention-wrap" data-attrs="{&quot;name&quot;:&quot;Francisco Colom&quot;,&quot;id&quot;:127178122,&quot;type&quot;:&quot;user&quot;,&quot;url&quot;:null,&quot;photo_url&quot;:&quot;https://substackcdn.com/image/fetch/$s_!F_N5!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fefc3c2e3-6133-4eff-ac69-0911168cd385_2951x2951.jpeg&quot;,&quot;uuid&quot;:&quot;adfdfdc8-97b0-4d89-95a3-f8e06d25ced8&quot;}" data-component-name="MentionToDOM"></span> titulado <em><a href="https://www.amazon.com.mx/C&#243;mo-hacer-hielo-desierto-sostenibilidad/dp/8409790904">C&#243;mo hacer hielo en el desierto</a>, </em>una lectura imprescindible y urgente para todo arquitecto, desarrollador, constructor, cliente y persona interesada en su salud y la del planeta<em>.</em></p><p>Al d&#237;a siguiente me levant&#233;, hice mi rutina y camino hacia el ba&#241;o, con una suerte de instinto combinado con disponibilidad, tom&#233; al azar una de las revistas que tengo archivadas en el librero de mi habitaci&#243;n, <em>L&#8217;architecture d&#8217;aujourd&#8217;hui</em> (edici&#243;n sept.-oct. 2001). &#201;sta es mi revista favorita de arquitectura de todos los tiempos ya que mi padre la recib&#237;a en su despacho y desde ni&#241;o, antes de estudiar arquitectura, ya la hojeaba (sin saber franc&#233;s), pero a&#250;n as&#237; la intentaba leer.</p><p>Al abrirla ca&#237; en la secci&#243;n <em>Actualit&#233;s - Livres</em>, en donde se encuentra una rese&#241;a sobre el libro de Luis Fern&#225;ndez-Galiano titulado <em>El fuego y la memoria. Sobre arquitectura y energ&#237;a</em>, originalmente publicado en 1991 pero reimpreso por MIT Press en 2001. </p><p>En el art&#237;culo se encuentra un sencillo diagrama organizado en tres partes, de una casa con diferentes escenarios t&#233;rmicos y su estrategia correspondiente.</p><p>Lo primero que pens&#233; adem&#225;s de &#161;qu&#233; buen diagrama! es: &#191;Cu&#225;l es la probabilidad de acabar de leer la noche anterior el libro de un arquitecto Espa&#241;ol sobre estrategias t&#233;rmicas, regenerativas, arquitecturas de restar y la <strong>postsostenibilidad</strong> en forma de tratado para una arquitectura <em><strong>antifr&#225;gil*</strong></em> y encontrarme con un art&#237;culo sobre un libro de &#8220;otro&#8221; arquitecto Espa&#241;ol, sobre el mismo tema? &#161;Dentro de todas las revistas y libros que he archivado en mi vida!</p><p><em>*antifr&#225;gil: El t&#233;rmino antifr&#225;gil, acu&#241;ado por Nassim Nicholas Taleb, define sistemas, personas o entidades que no solo resisten el caos, el estr&#233;s y la incertidumbre, sino que mejoran, prosperan y crecen gracias a ellos. Supera la resiliencia, ya que lo resiliente se mantiene igual ante impactos, mientras que lo antifr&#225;gil se vuelve m&#225;s fuerte. (fuente: IA)</em></p><p>Es por este tipo de cosas que en mi bicicleta ten&#237;a grabado sobre el tubo superior la palabra <em>Synchronicity. </em>&#201;ste concepto-palabra lo aprend&#237; gracias a ese &#225;lbum doble de 4 CDs de The Police, que inclu&#237;a en el interior un <em>booklet</em> con historias de las grabaciones y el origen de la m&#250;sica y letras. De ah&#237; fui a dar con Carl G. Jung y su <em>Teor&#237;a de la Sincronicidad</em>, gracias a Sting directamente, pero ese es tema para otro d&#237;a.</p><p>Hay que ponerle atenci&#243;n a las sincronicidades y vaya que esta es una de las buenas. De modo que decid&#237; escribir sobre esto en primer lugar para marcar el suceso y tambi&#233;n para hacer consciencia (propia y de quien me lee), que las decisiones que tomamos al construir impactan fuertemente la calidad de nuestro mundo. </p><p>Seguro ya los tengo mareados, pero cito nuevamente a Otl Aicher quien dice:</p><p>&#8220;La calidad del mundo, es la calidad de nuestros proyectos&#8221;.</p><p>A pesar de haber tomado un diplomado hace m&#225;s de dos d&#233;cadas sobre dise&#241;o y construcci&#243;n sostenible y haber le&#237;do libros sobre el tema, de haber emprendido una empresa de desarrollo inmobiliario por ah&#237; de principio de los 2000 con la condici&#243;n de s&#243;lo dise&#241;ar/desarrollar lo &#8220;sostenible&#8221; o ecol&#243;gico y que desafortunadamente no continu&#243; debido a la crisis del 2008 (ten&#237;amos un desarrollo en Austin TX.); a pesar de todos esos esfuerzos, parece que nos tienen que recordar lo importante que es siempre tener presente que la <em>huella de carbono</em> no se remite solamente a la <em>huella de carbono operacional</em>, es decir a los gadgets y certificaciones como Leed y Passivhaus que solemos buscar en algunos proyectos para contrarrestar una falta de an&#225;lisis b&#225;sico bioclim&#225;tico, t&#233;rmico y para muchas veces justificar una estrategia de mercado, corporativa o de normatividad.</p><p>La huella de carbono y su impacto brutal en el medio ambiente empieza desde la decisi&#243;n de construir o no, de reciclar un edificio, la procedencia de materiales, las estrategias de orientaci&#243;n, dise&#241;o, programa, fachadas, etc. No me voy a extender ahora sobre el tema. Mejor los invito a leer el libro de Francisco Colom y su Substack, pero s&#243;lo apuntar que para hacer arquitectura antifr&#225;gil se necesita no dejar de observar la arquitectura original (de origen), la vern&#225;cula y rural, la anterior a la del edificio de espejos, esos refrigeradores habitacionales y corporativos, la del &#8220;edificio inteligente.&#8221;</p><p>Me parece que fue el gran Rafael Fierro Gossman quien nos contaba en clases la an&#233;cdota sobre el Arq. Pedro Ram&#237;rez V&#225;zquez que dec&#237;a no entender ese t&#233;rmino, el de los edificios inteligentes, que &#233;l no conoc&#237;a a los edificios tontos (si de buena arquitectura).</p><p>La arquitectura de hoy o en franc&#233;s l&#8217;architecture d&#8217;aujourd&#8217;hui, no debe ser <em>sostenible</em>, un t&#233;rmino aplicado y generalizado por d&#233;cadas principalmente a estas certificaciones y recursos de tecnolog&#237;a, de sumar y no de restar. </p><p>La arquitectura de hoy debe ser la de antes.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!GuL0!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F20ffa339-e405-4241-9723-a808be269821_1600x1200.heic" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" 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src="https://substackcdn.com/image/fetch/$s_!GuL0!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F20ffa339-e405-4241-9723-a808be269821_1600x1200.heic" width="1456" height="1092" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/20ffa339-e405-4241-9723-a808be269821_1600x1200.heic&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1092,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:680606,&quot;alt&quot;:&quot;via AD M&#233;xico&quot;,&quot;title&quot;:null,&quot;type&quot;:&quot;image/heic&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://hcoss.substack.com/i/189822677?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F20ffa339-e405-4241-9723-a808be269821_1600x1200.heic&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="via AD M&#233;xico" title="via AD M&#233;xico" srcset="https://substackcdn.com/image/fetch/$s_!GuL0!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F20ffa339-e405-4241-9723-a808be269821_1600x1200.heic 424w, https://substackcdn.com/image/fetch/$s_!GuL0!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F20ffa339-e405-4241-9723-a808be269821_1600x1200.heic 848w, 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4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a><figcaption class="image-caption">Casa vern&#225;cula Maya - arquitectura sin arquitectos</figcaption></figure></div><div class="subscription-widget-wrap-editor" data-attrs="{&quot;url&quot;:&quot;https://hcoss.substack.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe&quot;,&quot;language&quot;:&quot;en&quot;}" data-component-name="SubscribeWidgetToDOM"><div class="subscription-widget show-subscribe"><div class="preamble"><p class="cta-caption">El Ojo Entrenado is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.</p></div><form class="subscription-widget-subscribe"><input type="email" class="email-input" name="email" placeholder="Type your email&#8230;" tabindex="-1"><input type="submit" class="button primary" value="Subscribe"><div class="fake-input-wrapper"><div class="fake-input"></div><div class="fake-button"></div></div></form></div></div>]]></content:encoded></item><item><title><![CDATA[Submarino]]></title><description><![CDATA[En alg&#250;n punto del a&#241;o, completamente revolcado y sin rumbo, logr&#233; bajar a las profundidades.]]></description><link>https://hcoss.substack.com/p/submarino</link><guid isPermaLink="false">https://hcoss.substack.com/p/submarino</guid><dc:creator><![CDATA[Héctor Coss]]></dc:creator><pubDate>Tue, 30 Dec 2025 20:17:13 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!u7h2!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f2ef4c9-03a2-4e14-813b-ef67d520c64d_3024x3192.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>En alg&#250;n punto del a&#241;o, completamente revolcado y sin rumbo, logr&#233; bajar a las profundidades.</p><p>Me fui <em>m&#225;s all&#225;</em>, debajo de las olas donde la luz se aten&#250;a y el agua est&#225; en calma. En donde si volteas hacia arriba puedes ver a lo lejos los rayos del sol iluminando burbujas de pensamientos.</p><p>Ah&#237; abajo, eventualmente, gracias a una suerte de memoria aplastada y acci&#243;n desesperada, recuper&#233; un conocimiento empolvado.</p><p>Y fue a partir de ah&#237; que en la superficie se qued&#243; la ansiedad colectiva, los silos de informaci&#243;n, la incertidumbre, los vaticinios sobre el fin del mundo, los gobiernos y gobernantes, la violencia a vuelta de canal, el declive de valores.</p><p>Secretamente luchamos por mantenernos, en familia, en c&#237;rculos y comunidades, adictos al <em>smartphone</em>. Incapaces de poder decidir algo sin consultar los datos, buscando auto-ayudarnos, ense&#241;ar y aprender, re&#237;rnos y guiarnos&#8230; todo con el aparato rectangular.</p><p>Sobre las olas mi <em>regatta</em> de aprendizaje k&#225;rmico, de un reto a otro, sin pausa, de una frecuencia insoportable, mientras que abajo, poco a poco todo se empez&#243; a convertir en una paz desconcertante.</p><p>&#191;C&#243;mo es que pod&#237;a estar suspendido con mi escafandra de bronce, en mi Nautilus, viviendo todo sin mi coraz&#243;n acelerado?</p><p>Cuando est&#225;s en el fondo, en donde todos los oc&#233;anos y mares se conectan haciendo un <em>campo unificado</em>, est&#225;s en silencio, en paz, y te diluyes en la inmensidad.</p><p><em>Eres</em> <em>uno</em> con <em>todo</em>.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!u7h2!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f2ef4c9-03a2-4e14-813b-ef67d520c64d_3024x3192.jpeg" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!u7h2!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f2ef4c9-03a2-4e14-813b-ef67d520c64d_3024x3192.jpeg 424w, https://substackcdn.com/image/fetch/$s_!u7h2!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f2ef4c9-03a2-4e14-813b-ef67d520c64d_3024x3192.jpeg 848w, https://substackcdn.com/image/fetch/$s_!u7h2!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f2ef4c9-03a2-4e14-813b-ef67d520c64d_3024x3192.jpeg 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srcset="https://substackcdn.com/image/fetch/$s_!u7h2!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f2ef4c9-03a2-4e14-813b-ef67d520c64d_3024x3192.jpeg 424w, https://substackcdn.com/image/fetch/$s_!u7h2!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f2ef4c9-03a2-4e14-813b-ef67d520c64d_3024x3192.jpeg 848w, https://substackcdn.com/image/fetch/$s_!u7h2!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f2ef4c9-03a2-4e14-813b-ef67d520c64d_3024x3192.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!u7h2!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f2ef4c9-03a2-4e14-813b-ef67d520c64d_3024x3192.jpeg 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>Desde mi submarino empec&#233; a trabajar en la estrategia. Extend&#237; las cartas de navegaci&#243;n y trac&#233; los puntos.</p><p>Deshacer nudos cu&#225;nticos en el <em>campo relativo</em> requiere <em>trascender,</em> para luego darse cuenta que todo y nada es lo mismo, lo ganado y lo perdido simplemente <em>es</em>.</p><p>Bajo el efecto de claridad en las profundidades, de ecuanimidad y empat&#237;a, logr&#233; elevarme sin subir.</p><p>Siempre me ha gustado la idea de saltar al agua, es un acto de fe, aporta car&#225;cter y no tienes nada que perder; mi hija lo hace en cada competencia de nataci&#243;n, con el agua a veces muy fr&#237;a, junto a otros nadadores que van contra ella y contra ellos mismos. </p><p>La admiro y aprendo porque se requiere de mucho valor y coraje saltar al agua para perseguirte a ti mismo.</p><p>Ahora, cada amanecer abro los ojos y salto al agua, para bucear en mi consciencia, para resolver y <em>ser</em>&#8230; luego m&#225;s tarde lo vuelvo a hacer.</p><p>Dice la gente que el 2025 fue un a&#241;o muy dif&#237;cil. Para mi podr&#237;a ser el peor y el mejor. No suelo buscar confort en lo que le pasa a la dem&#225;s gente, pero este a&#241;o ese sentimiento s&#237; fue una constante recurrente.</p><p>Hay un antes y un despu&#233;s. Muchos &#8220;hasta aqu&#237;&#8221;&#8230; muchas bendiciones.</p><p>Les deseo para el 2026 un carril de nado, exploraciones submarinas internas, proyectos de abundancia, de paz, humanismo y amor.</p><p>Gracias 2025.</p><p>H.</p><p></p><p></p><p></p><p></p><p></p><p></p><p></p>]]></content:encoded></item><item><title><![CDATA[A Weird Parallelism]]></title><description><![CDATA[The Running and AI metaphor]]></description><link>https://hcoss.substack.com/p/a-weird-parallelism</link><guid isPermaLink="false">https://hcoss.substack.com/p/a-weird-parallelism</guid><dc:creator><![CDATA[Héctor Coss]]></dc:creator><pubDate>Tue, 18 Nov 2025 20:05:33 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/c0bca48b-b2a2-4049-828e-33f23f8f4c4e_4032x3024.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>Just a quick thought. I&#8217;ve come to realize that most of us are way deep into some kind of <em>tech</em> that we don&#8217;t question enough.</p><p>Take running as an example:<br>When preparing to set a new personal record in a marathon, a 10K, or just to be fit, the first thing that often comes to mind is which running shoes to buy. Most likely you&#8217;ll hunt for the latest cushioning / reaction technology, from carbon soles to the lightest, fastest shoes available. But in doing so, you may completely overlook what really matters: your body, your technique, your strength, and your core.</p><p>Of course, you&#8217;ll follow a training system like the low-intensity Norwegian method or Zone 2 training, not only because it&#8217;s effective and based on the latest research, but because your algorithm won&#8217;t let you skip it.</p><p>Big brands invest so much effort in refining running shoes with &#8220;advanced technology&#8221; (questionable) to prevent injury or reduce its risk and still half the people that undertake this sport gets injured. The real focus should be on strengthening our natural shock absorbers (our calves and tendons), the running form and building stronger foot muscles. We don&#8217;t question why the mainstream brands keep on updating their shoes without a successful outcome, which should be happy people running. The answer is obvious though, updating the cushion <em>is</em> the business.</p><p>This same pattern is emerging with AI.</p><p>We are deeply invested in developing, selling, and adopting this technology without questioning if we truly need it <em>all the time</em>, in every car, desk, lamp, shoe, bed, watch, coffee machine&#8230; for God&#8217;s sake!&#8230; Will it really make the world (and humanity) better? Undoubtedly, AI can accelerate stagnated fields such as cancer research, that&#8217;s the great part, but do we really need assistants for everything? At what cost?</p><p>The power consumption and resource demands of AI data centers are enormous. Are we pursuing the best path forward, or could we continue engaging in more analog, human tasks that <strong>preserve our cognition</strong> rather than degrade it?</p><p>This is not just about ecological sustainability; it&#8217;s about economic and financial sustainability too. As we potentially approach a new economic depression, we seem to be fueling the biggest bubble since the dot-com era: the AI bubble.</p><p>We are going all-in on technology, the digital stuff, screens for everything, much like the obsession with refining running shoe technology instead of simply running barefoot or minimally (naturally) and investing in our bodies and techniques. Why can&#8217;t we just keep on hand writing, reading on paper, using a mechanical clock to wake up, listen to a vinyl record?</p><p>While it&#8217;s a strange parallel, I believe it clearly illustrates where we stand today... pardon my weird &#8220;runners-high&#8221; thoughts!</p>]]></content:encoded></item><item><title><![CDATA[Desde la Trascendencia]]></title><description><![CDATA[Hacia el espacio arquitect&#243;nico]]></description><link>https://hcoss.substack.com/p/desde-la-trascendencia</link><guid isPermaLink="false">https://hcoss.substack.com/p/desde-la-trascendencia</guid><dc:creator><![CDATA[Héctor Coss]]></dc:creator><pubDate>Sat, 18 Oct 2025 18:15:30 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!DIwD!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F78bb2bc4-3aad-4d3d-a57f-a0ebf11fdcc0_3001x4002.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>Hace poco me invitaron a un taller para pensar el <em>masterplan</em> de una instituci&#243;n para los pr&#243;ximos 25 a&#241;os.</p><p>Sobre la mesa se encontraban principalmente temas relacionados con <em>valores</em>, <em>comunidad</em>, <em>diversidad</em>, <em>sostenibilidad</em>, <em>flexibilidad</em> e <em>identidad</em>.</p><div class="subscription-widget-wrap-editor" data-attrs="{&quot;url&quot;:&quot;https://hcoss.substack.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe&quot;,&quot;language&quot;:&quot;en&quot;}" data-component-name="SubscribeWidgetToDOM"><div class="subscription-widget show-subscribe"><div class="preamble"><p class="cta-caption">El Ojo Entrenado is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.</p></div><form class="subscription-widget-subscribe"><input type="email" class="email-input" name="email" placeholder="Type your email&#8230;" tabindex="-1"><input type="submit" class="button primary" value="Subscribe"><div class="fake-input-wrapper"><div class="fake-input"></div><div class="fake-button"></div></div></form></div></div><p>Los participantes de ese taller formamos un grupo que, como expres&#243; emotivamente nuestro anfitri&#243;n: &#8220;Cada uno de ustedes ha sido seleccionado para participar en este ejercicio porque aportan algo &#250;nico.&#8221;</p><p>Ante esa afirmaci&#243;n, me sent&#237; a la vez perplejo y halagado, pregunt&#225;ndome: &#191;qu&#233; ser&#225; eso <em>&#250;nico </em>que puedo aportar a tan largo plazo? Sab&#237;a que no se trataba solo del hecho de ser arquitecto, puesto que hab&#237;a otros con buena experiencia tambi&#233;n, pero motivado, y como un m&#250;sico que sube al escenario para un <em>improv</em> o <em>jam</em> de jazz, comprend&#237; que lo que deb&#237;a aportar no era un ejercicio estrictamente racional, sino m&#225;s un flujo de ideas, de intuici&#243;n&#8230; a partir de la consciencia.</p><p>&#218;ltimamente he estado leyendo sobre el concepto de la <em><strong>Trascendencia</strong></em> desde la consciencia. <em>Consciousness Is All There Is</em> (T&#237;tulo de libro, Dr. Tony Nader). Este t&#237;tulo tambi&#233;n es una frase recurrente en libros y podcasts que tratan sobre la intersecci&#243;n entre la F&#237;sica (ciencia, materialidad) y la Metaf&#237;sica (consciencia, inmaterialidad).</p><p>Si a&#250;n no han explorado este universo de informaci&#243;n, les cuento que, paralelo a debates predominantes sobre Inteligencia Artificial, gobiernos autoritarios y cambio clim&#225;tico, ha emergido una serie de publicaciones y autores que antes eran de nicho y que recientemente han permeado en la ciencia y la filosof&#237;a desde el 2020.</p><p>Ejemplo de esto son figuras como el <strong>Premio Nobel de F&#237;sica</strong> y matem&#225;tico Sir Roger Penrose; que junto a otros atrevidos como Thomas Campbell, Federico Faggin y Donald Hoffman, han explorado el estudio de la Consciencia, un campo que hasta hace poco era considerado casi tab&#250; para la comunidad cient&#237;fica.</p><p>Esta -pregunta abierta- en la ciencia y f&#237;sica moderna (&#191;Qu&#233; es la <em>Consciencia</em>?) se conoce como el <em>Hard Problem,</em> que en t&#233;rminos b&#225;sicos se refiere a la dificultad y todav&#237;a incapacidad (despu&#233;s de 100 a&#241;os aprox.) para explicar c&#243;mo los procesos cerebrales (mentales) generan experiencias subjetivas conscientes: sentimientos, sensaciones, colores, olores, intuici&#243;n y creatividad.</p><p>Un recurso fascinante es el canal de YouTube <em><a href="https://youtube.com/@closertotruthtv?si=yQ5YbYXuF8Qa7NLp">Closer to Truth</a></em>, del Doctor en investigaci&#243;n cerebral, banquero de inversiones e intelectual Robert Lawrence Kuhn, producido por PBS, donde entrevista a pensadores, fil&#243;sofos, f&#237;sicos, cient&#237;ficos y m&#237;sticos, desde Deepak Chopra hasta al propio Penrose, con un enfoque constante en el misterio de la Consciencia. Muy recomendable.</p><p>Partiendo de la premisa de que todo es y todo surge desde la consciencia, y que nuestro <em>estado m&#225;s puro</em> es en <em>samadhi (</em>estado de consciencia profunda, uni&#243;n con la realidad &#250;ltima), propongo que, incluso antes que pensar en la <em>sostenibilidad</em>, la <em>inclusi&#243;n social</em> o la <em>comunidad</em>, lo esencial y prioritario sea la <em>Alta Consciencia</em> en los seres humanos.</p><p>Esta constancia acumulada de trascendencia, una especie de <em>compounding effect</em> del <em>ser</em> puro, que genera &#8220;pedazos de consciencia,&#8221; como dice Nader: varios peque&#241;os actos de observaci&#243;n, reconocimiento, empat&#237;a, humanismo, creatividad e inteligencia que prevalecen diariamente (si accedemos a ellos). En el caso de una instituci&#243;n, especialmente ante la incertidumbre causada por la Inteligencia Artificial General, el cambio clim&#225;tico, los gobiernos radicales y la polarizaci&#243;n social, la Alta Consciencia aporta consistencia en sus valores, resiliencia y flexibilidad frente a estos retos.</p><p>As&#237;, tal y como el f&#237;sico Thomas Campbell accedi&#243; a la Consciencia a partir de la meditaci&#243;n y esto le abri&#243; el campo de pensamiento y <strong>cuestionamiento</strong> en cuanto a su investigaci&#243;n cient&#237;fica, los arquitectos y, en todo caso, cualquier profesi&#243;n, &#191;c&#243;mo podemos redefinir y ampliar nuestro espectro de valores en nuestra pr&#225;ctica?</p><p>Si para la ciencia y la f&#237;sica, en particular el <em>problema duro</em> o el gran problema es de d&#243;nde proviene lo inmaterial<em>,</em> desde la perspectiva material, para los arquitectos y dise&#241;adores, un problema similar es c&#243;mo se van a redefinir los espacios a partir de la era que enfrentaremos, de una tecnolog&#237;a nunca antes vista, y su coexistencia con la humanidad.</p><p>&#191;C&#243;mo son estos espacios dentro de las instituciones? &#191;Qu&#233; forma tienen, qu&#233; altura tienen, a qu&#233; responden? &#191;Se mueven, son est&#225;ticos, cambian de lugar? &#191;Necesitamos espacios y, en todo caso, edificios para las instituciones, organizaciones y escuelas? Quisiera pensar que desde luego, s&#237;; la interacci&#243;n humana desde mi punto de vista, es innegociable. Pero sin lugar a duda son preguntas dif&#237;ciles y, sobre todo, dif&#237;ciles de predecir.</p><p>En este sentido creo que lo mejor que podemos hacer es tratar de resolverlas desde un estado que no sea reactivo ni compulsivo, sino de mucha claridad y, sobre todo, de paz.</p><p>En el espacio arquitect&#243;nico, la calidad del mundo se logra mediante el proyecto (construido) y este es la interfase entre lo f&#237;sico/material y lo inmaterial (sensaciones, sentimientos). Esta infraestructura construida ser&#225; verdaderamente trascendente si surge de un ejercicio consciente profundo.</p><p>Hace un par de a&#241;os fui con mi familia al <strong>Salk Institute</strong> en La Jolla, San Diego, California. Insist&#237; en llevarlas, y me pas&#243; como me pasa en varias ocasiones durante viajes, que tenemos una agenda de visitas arquitect&#243;nicas a la cual de primera instancia recibo escepticismo y despu&#233;s agradecimiento. El <em>Salk</em> es un lugar fascinante, en primer lugar porque ah&#237; se investigan cosas relacionadas con <em>neurociencia</em>, longevidad, biolog&#237;a, inmunolog&#237;a, entre otras.</p><p>Pero &#191;por qu&#233; llevar&#237;a a mi familia a semejante lugar? a mis hijas que son peque&#241;as; en donde no hay juegos ni resbaladillas. Lo que hay, es un edificio precioso, orientado Este - Oeste, al mejor cumplimiento del <em>Vastu</em>, en donde el acceso recibe la energ&#237;a del sol al amanecer y el atardecer se alinea con el canal de agua de la fuente m&#225;s espectacular que hay en la arquitectura moderna, colaboraci&#243;n de Luis Barrag&#225;n y Louis Kahn.</p><p>Es decir, las lleve a un lugar en donde la arquitectura y el espacio son trascendentes a la funcionalidad o programa del lugar, que en este caso es la investigaci&#243;n en ciencia. Proviene de un pensamiento e intelectualidad alto, est&#225; pensado para ser <em>eterno</em>, m&#225;s all&#225; de su funcionalidad.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!DIwD!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F78bb2bc4-3aad-4d3d-a57f-a0ebf11fdcc0_3001x4002.jpeg" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!DIwD!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F78bb2bc4-3aad-4d3d-a57f-a0ebf11fdcc0_3001x4002.jpeg 424w, https://substackcdn.com/image/fetch/$s_!DIwD!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F78bb2bc4-3aad-4d3d-a57f-a0ebf11fdcc0_3001x4002.jpeg 848w, https://substackcdn.com/image/fetch/$s_!DIwD!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F78bb2bc4-3aad-4d3d-a57f-a0ebf11fdcc0_3001x4002.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!DIwD!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F78bb2bc4-3aad-4d3d-a57f-a0ebf11fdcc0_3001x4002.jpeg 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!DIwD!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F78bb2bc4-3aad-4d3d-a57f-a0ebf11fdcc0_3001x4002.jpeg" width="1456" height="1942" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/78bb2bc4-3aad-4d3d-a57f-a0ebf11fdcc0_3001x4002.jpeg&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1942,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:3287328,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/jpeg&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://hcoss.substack.com/i/176186565?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F78bb2bc4-3aad-4d3d-a57f-a0ebf11fdcc0_3001x4002.jpeg&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!DIwD!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F78bb2bc4-3aad-4d3d-a57f-a0ebf11fdcc0_3001x4002.jpeg 424w, https://substackcdn.com/image/fetch/$s_!DIwD!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F78bb2bc4-3aad-4d3d-a57f-a0ebf11fdcc0_3001x4002.jpeg 848w, https://substackcdn.com/image/fetch/$s_!DIwD!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F78bb2bc4-3aad-4d3d-a57f-a0ebf11fdcc0_3001x4002.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!DIwD!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F78bb2bc4-3aad-4d3d-a57f-a0ebf11fdcc0_3001x4002.jpeg 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a><figcaption class="image-caption">Salk Institute. Architect: Louis Kahn. Photo: H. Coss</figcaption></figure></div><p>Crear espacios y actividades as&#237;, que generen la trascendencia en quienes habitar&#225;n estas instituciones y que puedan coexistir con los desaf&#237;os de una nueva era, ser&#225; relevante.</p><p>En las &#250;ltimas d&#233;cadas lo primordial en el dise&#241;o arquitect&#243;nico y la construcci&#243;n ha sido la metodolog&#237;a e implementaci&#243;n de estrategia y sistemas de <em>sostenibilidad</em>, ya sean pasivos o tecnol&#243;gicos. Se han creado institutos y fundaciones que regulan, certifican y califican dichas estrategias, tal es el caso de <em>LEED</em> y <em>Passivhaus</em>.</p><p>Propongo que antes de dise&#241;ar, de buscar la certificaci&#243;n y escoger la metodolog&#237;a, debemos sumergirnos adentro de nosotros. Para esto debemos encontrar las herramientas que nos ayuden a acceder y lograr anteponernos al pensamiento intelectual desde un lugar unificado-no dual, no separado de la naturaleza ni del universo.</p><p>Existen distintas filosof&#237;as, metodolog&#237;as, pr&#225;cticas y una tecnolog&#237;a, para sumergirnos a ese mar profundo, en calma. David Lynch dec&#237;a &#8220;to dive within&#8221;. Cada quien se acomoda con la herramienta que m&#225;s le funciona y en el momento oportuno, pero <strong>hay que estar abiertos</strong> a buscar esa actualizaci&#243;n de nuestro &#8220;software&#8221;.</p><p>Por ah&#237; del a&#241;o 2001 me gustaba caminar de regreso de la universidad, en la tarde casi noche, por la avenida Ronda de Dalt, en Barcelona. A la mitad del camino hab&#237;a un bar de jazz llamado La Cova del Drac (La Cueva del Drag&#243;n, en Catal&#225;n), en el s&#243;tano de un edificio al que acced&#237;as desde la calle.</p><p>Me gustaba sentarme solo, en una peque&#241;a mesa cerca del escenario. Junto a m&#237;, tambi&#233;n sentados y esperando, hab&#237;a m&#250;sicos que cargaban su instrumento; algunos eran de viento, otros de cuerdas, y recuerdo a uno con sus platillos <em>Zildjian</em> en una funda y sus baquetas.</p><p>Con una cerveza y cacahuates en mano, el momento era emocionante, la m&#250;sica espectacular, pero sobre todo recuerdo la energ&#237;a que se sent&#237;a ante la anticipaci&#243;n de lo que suceder&#237;a cuando el siguiente m&#250;sico subiera al escenario y, en pocos minutos, estuviera improvisando junto a unos desconocidos, fluyendo desde un estado elevado, trascendiendo el reto del momento, la incertidumbre y creando algo &#250;nico.</p><p>Ese momento, ese lugar, vibraba en otro nivel. Los m&#250;sicos tienen este acceso autom&#225;tico a otros estados del ser. Tenemos que ser capaces de sincronizarnos ante retos grandes y complejos como m&#250;sicos de jazz que m&#225;s que forzar un m&#233;todo, fluyen con inteligencia y arte.</p><p>El mejor espacio es el que no ocupa ni un pedazo de tierra ni naturaleza, pero para los que tienen que existir, los invito a adentrarse en ese mundo de calma, claridad y creatividad, para poder dise&#241;ar no solo espacios para el futuro sino para la vida de los que vienen despu&#233;s de nosotros.</p><p>La intuici&#243;n que tuve para ese masterplan es que al grupo de conceptos y valores sobre la mesa, hay que anteponer la Trascendencia, a partir de ah&#237; se genera una Alta Consciencia, de donde se desprender&#225;n los sistemas, metodolog&#237;as y espacios virtuales y actuales, que existir&#225;n sosteniblemente hacia la eternidad.</p><p>H.</p><p></p><div class="subscription-widget-wrap-editor" data-attrs="{&quot;url&quot;:&quot;https://hcoss.substack.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe&quot;,&quot;language&quot;:&quot;en&quot;}" data-component-name="SubscribeWidgetToDOM"><div class="subscription-widget show-subscribe"><div class="preamble"><p class="cta-caption">El Ojo Entrenado is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.</p></div><form class="subscription-widget-subscribe"><input type="email" class="email-input" name="email" placeholder="Type your email&#8230;" tabindex="-1"><input type="submit" class="button primary" value="Subscribe"><div class="fake-input-wrapper"><div class="fake-input"></div><div class="fake-button"></div></div></form></div></div>]]></content:encoded></item><item><title><![CDATA[El Complejo de Grandeza ]]></title><description><![CDATA[Cuando el Dise&#241;o se Convierte en Propaganda]]></description><link>https://hcoss.substack.com/p/el-complejo-de-grandeza</link><guid isPermaLink="false">https://hcoss.substack.com/p/el-complejo-de-grandeza</guid><dc:creator><![CDATA[Héctor Coss]]></dc:creator><pubDate>Sun, 24 Aug 2025 01:38:43 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!Ik6B!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2d399a58-52b4-47b8-9d47-6600b725b9ce_1000x666.webp" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>La noticia lleg&#243; como una cubetada de agua fr&#237;a: Donald Trump acaba de nombrar a Joe Gebbia, cofundador de Airbnb, como el primer Director de Dise&#241;o del gobierno estadounidense. Una posici&#243;n que, seg&#250;n se anuncia, se encargar&#225; de transformar los servicios digitales (y construidos) federales bajo la iniciativa &#8220;America by Design&#8221;. </p><p>El detalle no es menor. Mientras el mundo observa esta orden ejecutiva, mi mente vuela inevitablemente hacia las p&#225;ginas de &#8220;The Edifice Complex&#8221; de Deyan Sudjic, ese texto indispensable que disecciona c&#243;mo la arquitectura ha servido hist&#243;ricamente para comunicar poder.</p><div class="subscription-widget-wrap-editor" data-attrs="{&quot;url&quot;:&quot;https://hcoss.substack.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe&quot;,&quot;language&quot;:&quot;en&quot;}" data-component-name="SubscribeWidgetToDOM"><div class="subscription-widget show-subscribe"><div class="preamble"><p class="cta-caption">El Ojo Entrenado is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.</p></div><form class="subscription-widget-subscribe"><input type="email" class="email-input" name="email" placeholder="Type your email&#8230;" tabindex="-1"><input type="submit" class="button primary" value="Subscribe"><div class="fake-input-wrapper"><div class="fake-input"></div><div class="fake-button"></div></div></form></div></div><p>Sudjic nos recordaba como desde las construcciones monumentales de Albert Speer para el r&#233;gimen Nazi hasta Stalin y Rockefeller, la arquitectura nunca ha sido inocente. La arquitectura es un medio m&#225;s de comunicacion. </p><p>Y aqu&#237; radica la primera reflexi&#243;n que me provoca esta idea que tiene Trump sobre el dise&#241;o federal:</p><p>El dise&#241;o, toda forma de dise&#241;o, es fundamentalmente un proceso de pensamiento.</p><p>Dise&#241;ar implica responder. Responder a necesidades espec&#237;ficas, a contextos clim&#225;ticos, a realidades sociales y econ&#243;micas. Un arquitecto que <em>piensa</em> no copia un estilo, si no crea desde las particularidades de su momento y lugar. Cuando uno replica un <em>estilo</em>, cuando transporta f&#243;rmulas est&#233;ticas de otros contextos y otras &#233;pocas, est&#225; renunciando al pensamiento. Est&#225; eligiendo el atajo de la <em>nostalgia</em> por encima de la responsabilidad intelectual.</p><p>No malinterpretemos, no hay nada intr&#237;nsecamente negativo con la arquitectura neocl&#225;sica o con cualquier lenguaje estil&#237;stico del pasado. El acervo de recursos arquitect&#243;nicos con sus c&#225;nones est&#233;ticos y geom&#233;tricos son parte de nuestro subconsciente colectivo a la hora de dise&#241;ar. </p><p>Podemos reinterpretar un p&#243;rtico Romano con columnas de gran altura, un patio colonial Mexicano y podemos disfrutar de habitar esos espacios, incluso amarlos. Pero el conflicto surge cuando, teniendo acceso a toda la tecnolog&#237;a, investigaci&#243;n y conocimiento sobre sostenibilidad, bioclim&#225;tica y empat&#237;a social actual, optamos deliberadamente por reproducir <em>productos</em> <em>instant&#225;neos</em> retr&#243;grados.</p><p>La arquitectura no es una colecci&#243;n de adornos, no es un armario lleno de huevos de Faberg&#233; o figuras de Lalique que Trump probablemente guarda en alguna vitrina victoriana. Al pensar en un edificio que sirve al p&#250;blico, se parte de la idea que el arquitecto debe responder a las necesidades reales de una ciudad y su gente.</p><p>Recuerdo aquellos intensos debates de los noventa, plasmados en libros como &#8220;Reconstrucci&#243;n / Deconstrucci&#243;n_Peter Eisenman versus Leon Krier&#8221;, donde bandos opuestos intentaban justificar sus elecciones estil&#237;sticas (arquitect&#243;nicas). Por un lado, el &#8220;hype&#8221; del <em>deconstructivismo</em> con proyectos puntuales de Peter Eisenman, Bernard Tschumi y OMA; por otro, el <em>posmodernismo</em> que Franco Purini defend&#237;a como la novedad, mientras que los tradicionalistas como Leon Krier defend&#237;an a Aldo Rossi o figuras similares por su nostalgia de otra &#233;poca.</p><p>La belleza no est&#225; ligada a un estilo. La belleza, pero sobre todo la funcionalidad, son <em>productos originales</em>. Esto significa que se originan, se generan y se crean (creatividad) a partir de nuevas aportaciones, de ideas innovadoras que responden a las circunstancias contempor&#225;neas.</p><p>Pero Trump no piensa solamente en estilo. Piensa en la propaganda que se asemeja deliberadamente al autoritarismo de mediados del siglo XX. El nombramiento de Gebbia podr&#237;a parecer una decisi&#243;n progresista, que aporta la sensibilidad de Silicon Valley a los servicios gubernamentales, pero se enmarca en una agenda est&#233;tica m&#225;s amplia que prioriza constantemente el espect&#225;culo sobre la sustancia, la imagen sobre la inteligencia.</p><p>El complejo de grandeza, con esta est&#233;tica imperial, est&#225; muy presente en la pol&#237;tica estadounidense actual.</p><p>Es interesante que en 1983 Donald Trump construy&#243; su famosa torre de cristal, moderna y  bronceada, con los arquitectos <em>Swanke Hayden Connell Architects, </em>quienes seg&#250;n revis&#233; siguen construyendo arquitectura contempor&#225;nea y quienes no fueron invitados a la fiesta para la ampliaci&#243;n Neocl&#225;sica de La Casa Blanca.</p><p>Quiz&#225; Trump se arrepiente de haber sido &#8220;moderno&#8221; en los ochenta (y de muchas otras cosas). Lo que es un hecho, es que para un pa&#237;s que ha sido referente de &#8220;<em>la arquitectura del momento&#8221;</em>, incubador de innumerables arquitectos nacionales e internacionales trascendentes, la orden ejecutiva de Trump es un acto de ignorancia y amnesia.</p><p>S&#243;lo nos queda ver qu&#233; har&#225; Gebbia, pero el panorama no pinta prometedor. Las grandes instituciones de la arquitectura que residen y son parte de los Estados Unidos estar&#225;n vigilantes y cr&#237;ticas (si los dejan). Pienso en la AIA, La Architectural League of New York, las universidades y sus escuelas como el GSD de Harvard, las editoriales hist&#243;ricas como el Architectural Record, por nombrar algunas.</p><p>Como en todo, <em>la realidad est&#225; en el ojo de quien mira. </em>Podemos sufrirla, simplemente dejarla pasar o podemos combatirla&#8230; en este caso, pienso: </p><p>Dejemos que la arquitectura y el dise&#241;o hablen de a qui&#233;n y qu&#233; representan.</p><p>H.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!Ik6B!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2d399a58-52b4-47b8-9d47-6600b725b9ce_1000x666.webp" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!Ik6B!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2d399a58-52b4-47b8-9d47-6600b725b9ce_1000x666.webp 424w, https://substackcdn.com/image/fetch/$s_!Ik6B!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2d399a58-52b4-47b8-9d47-6600b725b9ce_1000x666.webp 848w, https://substackcdn.com/image/fetch/$s_!Ik6B!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2d399a58-52b4-47b8-9d47-6600b725b9ce_1000x666.webp 1272w, https://substackcdn.com/image/fetch/$s_!Ik6B!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2d399a58-52b4-47b8-9d47-6600b725b9ce_1000x666.webp 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!Ik6B!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2d399a58-52b4-47b8-9d47-6600b725b9ce_1000x666.webp" width="1000" height="666" 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srcset="https://substackcdn.com/image/fetch/$s_!Ik6B!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2d399a58-52b4-47b8-9d47-6600b725b9ce_1000x666.webp 424w, https://substackcdn.com/image/fetch/$s_!Ik6B!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2d399a58-52b4-47b8-9d47-6600b725b9ce_1000x666.webp 848w, https://substackcdn.com/image/fetch/$s_!Ik6B!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2d399a58-52b4-47b8-9d47-6600b725b9ce_1000x666.webp 1272w, https://substackcdn.com/image/fetch/$s_!Ik6B!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2d399a58-52b4-47b8-9d47-6600b725b9ce_1000x666.webp 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a><figcaption class="image-caption">Trump&#8217;s apartment inside the Trump Tower. Credit: House &amp; Garden</figcaption></figure></div><div class="subscription-widget-wrap-editor" data-attrs="{&quot;url&quot;:&quot;https://hcoss.substack.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe&quot;,&quot;language&quot;:&quot;en&quot;}" data-component-name="SubscribeWidgetToDOM"><div class="subscription-widget show-subscribe"><div class="preamble"><p class="cta-caption">El Ojo Entrenado is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.</p></div><form class="subscription-widget-subscribe"><input type="email" class="email-input" name="email" placeholder="Type your email&#8230;" tabindex="-1"><input type="submit" class="button primary" value="Subscribe"><div class="fake-input-wrapper"><div class="fake-input"></div><div class="fake-button"></div></div></form></div></div>]]></content:encoded></item><item><title><![CDATA[Valor extremo]]></title><description><![CDATA[inversi&#243;n y prop&#243;sito]]></description><link>https://hcoss.substack.com/p/valor-extremo</link><guid isPermaLink="false">https://hcoss.substack.com/p/valor-extremo</guid><dc:creator><![CDATA[Héctor Coss]]></dc:creator><pubDate>Wed, 30 Jul 2025 03:00:46 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!-VqA!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd6f4bdf5-282b-4387-bd8b-3539d5fbb853_2915x2915.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p><em>Do androids dream of electric sheep? </em></p><p>Es el t&#237;tulo de la novela escrita por <em>Philip K. Dick, </em>que despu&#233;s ser&#237;a llevada al cine de culto por <em>Ridley Scott, </em>como: <em>Blade Runner</em>.</p><p>Recuerdo aquellas gr&#225;ficas simp&#225;ticas y aterradoras sobre la <em>IA </em>y el<em> Singularity</em> de hace 10 a&#241;os en el <em>blog</em>: <em>Wait But Why,</em> de <em>Tim Urban</em>. Hoy el momento est&#225; llegando. Hoy tenemos m&#225;s incertidumbre sobre la <em>IA</em>. Hoy se est&#225; hablando del <em>principio del fin</em> del ser humano como lo conocemos&#8230; Si nos dejamos.</p><p>Este no es un <em>post</em> para ahondar en las capacidades cognitivas, f&#237;sicas, neurol&#243;gicas, qu&#237;micas y biol&#243;gicos del ser humano versus la <em>Inteligencia Artificial</em>. Pero s&#237; uno para hablar un poco sobre la <em>consciencia</em>, la <em>creatividad</em>, el <em>ingenio</em> y lo <em>artesanal</em>&#8230; y dejar una puerta abierta de optimismo y posibilidades.</p><p>&#8220;<em><strong>Anything that cannot be digitized or automated will become extremely valuable</strong></em>&#8221; </p><p><em>Gerd Leonhard</em>, <em><a href="https://www.google.com/search?client=safari&amp;rls=en&amp;q=Gerd+Leonhard&amp;ie=UTF-8&amp;oe=UTF-8">Futurist</a></em> (2016).</p><p>El <em>futursita</em> <em><strong>Gerd Leonhard</strong></em> ya hablaba de esto en <strong>2016</strong>.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!-VqA!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd6f4bdf5-282b-4387-bd8b-3539d5fbb853_2915x2915.jpeg" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!-VqA!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd6f4bdf5-282b-4387-bd8b-3539d5fbb853_2915x2915.jpeg 424w, https://substackcdn.com/image/fetch/$s_!-VqA!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd6f4bdf5-282b-4387-bd8b-3539d5fbb853_2915x2915.jpeg 848w, https://substackcdn.com/image/fetch/$s_!-VqA!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd6f4bdf5-282b-4387-bd8b-3539d5fbb853_2915x2915.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!-VqA!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd6f4bdf5-282b-4387-bd8b-3539d5fbb853_2915x2915.jpeg 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!-VqA!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd6f4bdf5-282b-4387-bd8b-3539d5fbb853_2915x2915.jpeg" width="1456" height="1456" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/d6f4bdf5-282b-4387-bd8b-3539d5fbb853_2915x2915.jpeg&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1456,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:1164667,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/jpeg&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:true,&quot;internalRedirect&quot;:&quot;https://hcoss.substack.com/i/137313456?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd6f4bdf5-282b-4387-bd8b-3539d5fbb853_2915x2915.jpeg&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!-VqA!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd6f4bdf5-282b-4387-bd8b-3539d5fbb853_2915x2915.jpeg 424w, https://substackcdn.com/image/fetch/$s_!-VqA!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd6f4bdf5-282b-4387-bd8b-3539d5fbb853_2915x2915.jpeg 848w, https://substackcdn.com/image/fetch/$s_!-VqA!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd6f4bdf5-282b-4387-bd8b-3539d5fbb853_2915x2915.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!-VqA!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd6f4bdf5-282b-4387-bd8b-3539d5fbb853_2915x2915.jpeg 1456w" sizes="100vw" fetchpriority="high"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a><figcaption class="image-caption">James Turrell - Twilight Epiphany</figcaption></figure></div><p>La palabra &#8220;<em><strong>valor</strong>&#8221;</em> se usa dentro de diferentes contextos; desde luego es muy usada en el mundo financiero, pero tambi&#233;n se usa para referirse a eso que se mantiene por mucho tiempo de igual o mejor forma (<strong>calidad</strong>) y que a veces, si se agrega <em>lo creativo, emocional, la plusval&#237;a econ&#243;mica, lo trascendente</em>, estamos hablando de un Alto Valor o <em><strong>Valor Extremo</strong></em>.</p><p>El indiscutible <em>Valor Extremo</em> en la vida est&#225; en el ser, la familia y la naturaleza.</p><p>Pero para efecto de las <em>herramientas f&#237;sicas</em> que nos acompa&#241;an para habitar y funcionar dentro del mundo, con nuestros seres queridos, existe el <em>mundo material</em>.</p><p>Siendo apasionado de las cosas <em>anal&#243;gicas y mec&#225;nicas</em>, la necesidad de entender el <em>valor extremo</em> resuena en mi. A 9 a&#241;os de esta publicaci&#243;n de <em>Leonhard</em>, apenas estamos empezando a entender lo que verdaderamente significa su visi&#243;n sumamente atinada.</p><p>Por otro lado<em> </em>en el mundo <em>metaf&#237;sico (</em>literal<em>)</em>, <em>Tony Nader</em>, neurocient&#237;fico del <em>MIT</em>, m&#233;dico por <em>Harvard</em> y director de la <em>TM</em> <em>organization</em>, ha dicho que junto con los humanos; incluso los objetos, las piedras (por ejemplo), los animales y la Inteligencia Artificial, podr&#237;an <em>estar unidos</em> <em>por y en</em> <em><strong>diferentes niveles de consciencia</strong></em> dentro de un mismo <em><strong>Campo Unificado</strong></em> (<em>Physics: A Unified Field Theory, UFT</em>). En esta <em>sobresimplificaci&#243;n </em>de la f&#237;sica, todo es parte de todo y todo viene de lo mismo.</p><p>Si esto fuera as&#237;, habr&#237;a que agregar una capa m&#225;s a la visi&#243;n de <em>Gerd Leonhard </em>sobre el <em>valor extremo</em>; la de <em><strong>la</strong></em> <em><strong>consciencia</strong></em>&#8230; y entonces pensar en: <em>Buckminster Fuller, Frank Lloyd Wright, Norman Foster, Renzo Piano, Filippo Brunelleschi, James Turrell, Mark Rothko, Goya, Carl G. Jung, Leonardo Da Vinci, Dieter Rams, F.P Journe, Maximilian Busser, Ernesto Colnago, Ferdinand Porsche, Enzo Ferrari, Ayrton Senna, Octavio Paz, Fernando Pessoa, JL. Borges, JS. Bach, Keith Jarret</em>t, <em>Steve Jobs</em>&#8230; la lista sigue y es enorme&#8230;</p><p>Todas estas personas han hecho de lo material y del acto humano un verdadero tratado profundo sobre el <em><strong>Valor Extremo</strong></em>, sobre <em><strong>la trascendencia de</strong></em><strong> </strong><em><strong>lo material en lo invisible</strong>. </em>Sobre <em>la consciencia</em> al <em>crear</em> desde la parte m&#225;s humana.</p><p><strong>La creaci&#243;n de </strong><em><strong>Valor</strong></em><strong> como inversi&#243;n y prop&#243;sito</strong>.</p><p>Lo que todav&#237;a <em>no</em> pasaba hace 10 a&#241;os era lo contrastante que es ahora <em>lo digital-Inteligente</em> con lo <em>mec&#225;nico-anal&#243;gico</em>. Estamos a muy poco tiempo de ver ese contraste de frente, &#8220;cara a cara&#8221;, entre los ojos de nuestros hijos y los de un androide. &#191;Qu&#233; vamos a escoger ver?&#8230; Depende; depende si estamos buscando resolver una tarea o buscando <em>trascender</em>.</p><p><strong>No porque todo est&#233; disponible</strong>; todo lo digital, aut&#243;nomo, autom&#225;tico, super-inteligente y r&#225;pido&#8230; <strong>Lo tenemos que usar todo el tiempo</strong>. Necesitamos una buena dosis de autocontrol, de enfoque y de <em>duda</em>.</p><p><strong>Cada peque&#241;a decisi&#243;n de no usar o no hacer algo en donde tenemos que pensar, crear y sentir, es un gran paso a dejar de ser humanos</strong><em>.</em></p><p>He escuchado a gente decir cosas como: &#8220;&#191;Para qu&#233; tener un reloj mec&#225;nico?&#8221; si la hora ya se puede ver en el <em>smartphone</em>. Bueno, de entrada la clave est&#225; en esa palabra en Ingl&#233;s: <em>Smart, </em>y que parad&#243;jicamente no tiene nada de inteligente (para el humano), puesto que ya se lo han puesto m&#225;s f&#225;cil. Abona a ese t&#233;rmino que le escuch&#233; a <em>Cal Newport </em>sobre el &#8220;<em>cognitive decline</em>&#8221; o la &#8220;<em>decadencia de pensar menos</em>&#8221;. La respuesta a esa pregunta es: Para pensar, para emocionarte con una pieza de alta ingenier&#237;a y dise&#241;o humano. Para recordar a alguien, para conmemorar una fecha.</p><p>Ver, sentir, escuchar y conocer la ingenier&#237;a, dise&#241;o y arte de algo, es hoy en d&#237;a <em><strong>un acto de fe.</strong> </em>Y s&#237;, esa pintura que heredaste o ese reloj que era de tu pap&#225; o ese piano de 1930 que te gusta tocar cada vez va a <em><strong>costar y valer</strong></em><strong> m&#225;s</strong>.</p><p>Entonces, &#191;Qu&#233; cosas tienen y tendr&#225;n un <em>Valor Extremo?</em>&#8230; Pues todo aquello que <em><strong>un humano</strong></em> haya creado y siga creando.</p><p>Supongo que ese t&#237;tulo de <em>Philip K. Dick </em>siempre me intrig&#243; porque de alguna manara dentro del <em>Campo Unificado</em> (si es que esto existe) ya sab&#237;amos lo que vendr&#237;a. Todos estos grandes autores de <em>ciencia ficci&#243;n</em> estaban conectados y nosotros a ellos.</p><p>Si los androides llegar&#225;n a so&#241;ar o a sentir, a tener consciencia, no es para negarlo ni combatirlo&#8230; pero s&#237; para que cuando esto suceda, <em>seamos</em> el <em>contraste</em> necesario para darnos cuenta y escoger, actuar.</p><p>El <em>valor extremo</em> en <em>Blade Runner</em> no es una cosa (aunque <em>Scott</em> le dio mucho valor a la arquitectura de <em>Frank Lloyd Wright</em> para la casa de <em>Rick</em> <em>Deckard). Blade Runner</em> es sobre<em> </em>el significado de<em> ser humano</em>. No importa si eres un <em>Replicant</em>, lo importante son los <em>valores</em>.</p><p><strong>Propongo para esta nueva era</strong>: </p><p>Hacer, invertir, consumir, contratar (arquitectos y artistas), experimentar y fomentar cosas y personas que aporten <em><strong>Valor extremo&#8230; </strong></em>para efectos financieros, patrimoniales, funcionales, espirituales y trascendentes.</p><p>H.</p>]]></content:encoded></item><item><title><![CDATA[Rothko Chapel]]></title><description><![CDATA[Una sorpresa silenciosa]]></description><link>https://hcoss.substack.com/p/rothko-chapel</link><guid isPermaLink="false">https://hcoss.substack.com/p/rothko-chapel</guid><dc:creator><![CDATA[Héctor Coss]]></dc:creator><pubDate>Sun, 20 Jul 2025 13:01:44 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!FU8d!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4973d3a1-fd73-454e-a166-5acdc8e5717f_2924x2924.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>Dentro del <em>bagaje cultural</em> y referencias que tenemos los arquitectos; hay obras, proyectos, que por alguna raz&#243;n no se nos quedan tanto en mente como otros,</p><p>Hasta que los vives en persona.</p><div class="subscription-widget-wrap-editor" data-attrs="{&quot;url&quot;:&quot;https://hcoss.substack.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe&quot;,&quot;language&quot;:&quot;en&quot;}" data-component-name="SubscribeWidgetToDOM"><div class="subscription-widget show-subscribe"><div class="preamble"><p class="cta-caption">El Ojo Entrenado is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.</p></div><form class="subscription-widget-subscribe"><input type="email" class="email-input" name="email" placeholder="Type your email&#8230;" tabindex="-1"><input type="submit" class="button primary" value="Subscribe"><div class="fake-input-wrapper"><div class="fake-input"></div><div class="fake-button"></div></div></form></div></div><p>Estoy seguro de haber visto y le&#237;do en alg&#250;n momento sobre la <em><strong>Rothko Chapel</strong></em>, pero la realidad es que no sab&#237;a muy bien a qu&#233; iba. <em>Arquitect&#243;nicamente</em> no la recordaba mucho, ni cuando hice el <em>planning</em> para ir a visitar con mi familia la zona del <em>Menil</em> <em>Collection,</em> de la que es parte.</p><p>Desde luego ubico bien a <em><a href="https://www.rothkochapel.org/learn/about/">Mark Rothko</a></em>, siempre es un gran evento toparse con uno. Ubicaba que uno de los arquitectos fue <em>Philip Johnson</em>, junto con <em>Howard Barnstone</em> y <em>Eugene Aubry</em>. Pese a las pol&#233;micas que rodean a <em>PJ</em>, pienso que algunas de sus obras son <strong>geniales</strong>.</p><p>Hab&#237;amos pasado ya un buen rato adentro del <em>edificio principal </em>del<em> Menil,</em> obra de <em>Renzo Piano (</em>uno de mis arquitectos favoritos<em>)</em>. Mis hijas son peque&#241;as y su atenci&#243;n para este tipo de cosas no es larga. Les mostr&#233; el detalle de la columna que baja al suelo y que flota al mismo tiempo, les ense&#241;&#233; el dise&#241;o de los louvers del techo para dejar entrar la luz y desviar el sol, el como integr&#243; <em>Piano</em> con su fachada a las fachadas de las casas tradicionales circundantes&#8230; &#161;Mucha informaci&#243;n!&#8230; aparte de ver el arte y contarles apasionadamente sobre el <em><a href="https://www.moma.org/collection/works/80103">Azul</a></em> de <em>Yves Klein</em>.</p><p>As&#237; que nos dimos un espacio en los jardines, en el columpio que cuelga del inmenso &#225;rbol entre los edificios del <em>Menil</em>. Comimos un snack.</p><p>La Rothko Chapel estaba pr&#225;cticamente enfrente de donde est&#225;bamos, pero su <em>fachada</em> de <em>ladrillo aparente</em> es sencilla&#8230; su forma en alzado no revela mucho, salvo una peque&#241;a intriga en su forma. No me hab&#237;a percatado de su presencia.</p><p>Caminamos hacia ella y poco antes pasamos a un peque&#241;o pabell&#243;n enfrente en donde se encuentra la oficina de informaci&#243;n. Adentro se encontraba una maqueta, al verla empec&#233; a entender&#8230; empec&#233; a &#8220;caer en cuenta&#8221; de semejante obra.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!5qlI!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fac0704e1-c582-4460-b815-2535b598fae1_2953x2953.jpeg" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!5qlI!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fac0704e1-c582-4460-b815-2535b598fae1_2953x2953.jpeg 424w, https://substackcdn.com/image/fetch/$s_!5qlI!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fac0704e1-c582-4460-b815-2535b598fae1_2953x2953.jpeg 848w, https://substackcdn.com/image/fetch/$s_!5qlI!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fac0704e1-c582-4460-b815-2535b598fae1_2953x2953.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!5qlI!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fac0704e1-c582-4460-b815-2535b598fae1_2953x2953.jpeg 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!5qlI!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fac0704e1-c582-4460-b815-2535b598fae1_2953x2953.jpeg" width="1456" height="1456" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/ac0704e1-c582-4460-b815-2535b598fae1_2953x2953.jpeg&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1456,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:1667944,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/jpeg&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://hcoss.substack.com/i/168680962?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fac0704e1-c582-4460-b815-2535b598fae1_2953x2953.jpeg&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!5qlI!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fac0704e1-c582-4460-b815-2535b598fae1_2953x2953.jpeg 424w, https://substackcdn.com/image/fetch/$s_!5qlI!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fac0704e1-c582-4460-b815-2535b598fae1_2953x2953.jpeg 848w, https://substackcdn.com/image/fetch/$s_!5qlI!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fac0704e1-c582-4460-b815-2535b598fae1_2953x2953.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!5qlI!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fac0704e1-c582-4460-b815-2535b598fae1_2953x2953.jpeg 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>&#8220;La <strong>Rothko Chapel</strong> es un espacio de meditaci&#243;n y recogimiento espiritual ubicado en Houston, Texas, fundado en 1971 por los mecenas John y Dominique de Menil. Fue concebida como un <strong>centro ecum&#233;nico abierto a todas las creencias y religiones</strong>, donde cualquier persona, independientemente de su fe, puede encontrar un lugar para la reflexi&#243;n y la contemplaci&#243;n.&#8221; (perplexity)</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!FU8d!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4973d3a1-fd73-454e-a166-5acdc8e5717f_2924x2924.jpeg" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!FU8d!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4973d3a1-fd73-454e-a166-5acdc8e5717f_2924x2924.jpeg 424w, https://substackcdn.com/image/fetch/$s_!FU8d!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4973d3a1-fd73-454e-a166-5acdc8e5717f_2924x2924.jpeg 848w, https://substackcdn.com/image/fetch/$s_!FU8d!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4973d3a1-fd73-454e-a166-5acdc8e5717f_2924x2924.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!FU8d!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4973d3a1-fd73-454e-a166-5acdc8e5717f_2924x2924.jpeg 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!FU8d!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4973d3a1-fd73-454e-a166-5acdc8e5717f_2924x2924.jpeg" width="1456" height="1456" 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srcset="https://substackcdn.com/image/fetch/$s_!FU8d!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4973d3a1-fd73-454e-a166-5acdc8e5717f_2924x2924.jpeg 424w, https://substackcdn.com/image/fetch/$s_!FU8d!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4973d3a1-fd73-454e-a166-5acdc8e5717f_2924x2924.jpeg 848w, https://substackcdn.com/image/fetch/$s_!FU8d!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4973d3a1-fd73-454e-a166-5acdc8e5717f_2924x2924.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!FU8d!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4973d3a1-fd73-454e-a166-5acdc8e5717f_2924x2924.jpeg 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>Al entrar se encuentra un peque&#241;o vest&#237;bulo oscuro, de la misma dimensi&#243;n que los otros tres dentro de la planta en <em>cruz. </em>En este espacio hay una banca larga de madera sobre la cual se encontraban varios libros, dentro de los cuales estaban: </p><p>El Cor&#225;n, La Biblia, Bhagavad-Gita, Kordeh Avesta, El Libro Tibetano de los Muertos, Antiguo Testamento, etc.</p><p>Lo que yo sab&#237;a es que este espacio era relacionado con la contemplaci&#243;n y que hab&#237;a obra de Mark Rothko&#8230; pero me qued&#233; muy corto&#8230; hasta mi hija de 5 a&#241;os, que es un torbellino, se qued&#243; <em>sorprendentemente</em> a bajas revoluciones.</p><p><strong>Este lugar es una verdadera maravilla</strong>. </p><p>La hermeticidad de las fachadas se rompe inmediatamente con la luz cenital que cae desde el gran tragaluz y sobre los murales. Estos a su vez son una ventana para perderse en los colores profundos del <em>expresionismo abstracto</em> de Rothko.</p><p>Las bancas de madera que est&#225;n dispuestas en las 4 direcciones de la planta (exterior) y viendo hacia la obra de Rothko distribuida en el oct&#225;gono (interior), son una invitaci&#243;n a detenerse y sentarse por varios minutos, quiz&#225; muchos por horas. </p><p>Analizando el lugar m&#225;s a fondo, mientras mi esposa e hijas ya hab&#237;an escogido su banca, su lado, su mural, me di cuenta de unos peque&#241;os cojines circulares en el suelo, frente a algunos de los murales m&#225;s grandes. La se&#241;al fue clara. No pod&#237;a desperdiciar la oportunidad &#250;nica y probablemente irrepetible de hacer un poco de <em>meditaci&#243;n</em> en ese lugar.</p><p>Probablemente mi <em>TM</em> dur&#243; solamente unos 10 minutos, pero ha sido una de las experiencias m&#225;s especiales de meditaci&#243;n y en mi recorrer de la arquitectura con mi familia. </p><p>Cuando est&#225;s en este tipo de viajes el ritmo normalmente es apresurado. Salimos del edificio y pasamos un rato afuera, alrededor de la escultura <em>Broken Obelisk </em>en honor a <em>Martin Luther King Jr.</em></p><p>Al caminar de regreso rumbo al <em>Menil</em>, de la mano de mi hija, sent&#237; la necesidad de voltear hacia atr&#225;s. De ese tipo de veces que necesitas confirmar lo que acabas de ver, de vivir. Me qued&#233; pensando si volver&#233; alguna vez&#8230; o m&#225;s bien, c&#243;mo hacer para volver.</p><p>h.</p><p></p><p></p><p></p><p></p><p></p><p></p><div class="subscription-widget-wrap-editor" data-attrs="{&quot;url&quot;:&quot;https://hcoss.substack.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe&quot;,&quot;language&quot;:&quot;en&quot;}" data-component-name="SubscribeWidgetToDOM"><div class="subscription-widget show-subscribe"><div class="preamble"><p class="cta-caption">El Ojo Entrenado is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.</p></div><form class="subscription-widget-subscribe"><input type="email" class="email-input" name="email" placeholder="Type your email&#8230;" tabindex="-1"><input type="submit" class="button primary" value="Subscribe"><div class="fake-input-wrapper"><div class="fake-input"></div><div class="fake-button"></div></div></form></div></div>]]></content:encoded></item><item><title><![CDATA[Running as meditation]]></title><description><![CDATA[and beautiful parks]]></description><link>https://hcoss.substack.com/p/running-as-meditation</link><guid isPermaLink="false">https://hcoss.substack.com/p/running-as-meditation</guid><dc:creator><![CDATA[Héctor Coss]]></dc:creator><pubDate>Sat, 19 Jul 2025 03:00:19 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!TE_o!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff9a5c6af-2983-4578-87a8-7a5924312815_4032x3024.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>.</p><p>I&#8217;m in a beautiful park in the <em>South Center of the US</em>, surrounded by a great number of diverse people who are, for this little moment in the day, your equals. </p><div class="subscription-widget-wrap-editor" data-attrs="{&quot;url&quot;:&quot;https://hcoss.substack.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe&quot;,&quot;language&quot;:&quot;en&quot;}" data-component-name="SubscribeWidgetToDOM"><div class="subscription-widget show-subscribe"><div class="preamble"><p class="cta-caption">El Ojo Entrenado is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.</p></div><form class="subscription-widget-subscribe"><input type="email" class="email-input" name="email" placeholder="Type your email&#8230;" tabindex="-1"><input type="submit" class="button primary" value="Subscribe"><div class="fake-input-wrapper"><div class="fake-input"></div><div class="fake-button"></div></div></form></div></div><p>If you run a race, any distance it doesn&#8217;t matter, when people cheer you on and you cheer people back, you share kindness and compassion. It actually gives them energy and it gives you energy back.</p><p>If you&#8217;re not receiving many <em>kudos</em> and cheers in a race (or life), try starting by cheering others or giving nice compliments to people. I bumped into a guy who was running in <em>minimal</em> shoes, which is something I get happy about because we&#8217;re still a few who are into this <em>natural/minimal running</em> thing. I said to him something like &#8220;congrats, nice shoes!&#8221; and he answered back the same way. It felt good.</p><p>I started with a high-intensity pace, which I shouldn&#8217;t have done because this run was supposed to be a &#8220;zone 2&#8221;. I didn&#8217;t consider the humidity and heat of this place. I hydrated before, and I think I was managing myself well, but when you get happy and excited you start to run faster. When I realized this mistake, I slowed down a little. However, it was too late to fully get back to the <em>zone</em>. My heart rate was already in the 160bpm, which for my age is around Zone 4&#8230; but if you&#8217;re happy, it&#8217;s OK, you can manage things. So I started thinking about how to deal with the heat and put my mind on something else.</p><p>At that point, I remembered a note from a year ago or so where I questioned if running was a meditation. I&#8217;ve been recently doing meditation every day, twice a day, for <em>20 minutes</em>, using the <em>TM</em> technique. You embrace your thoughts, let them pass or take mental notes and come back to <em>your</em> <em>mantra</em>. If you want to stay on those thoughts for creative purposes, focus or either let them flow and lower your anxiety and stress, you can do all that.</p><p>So I started repeating <em>the</em> <em>mantra</em> in my head (mainly to use for meditation), and I realized that it&#8217;s also a powerful tool while running&#8212;especially when facing <em>actual</em> pain. As I continued repeating the <em>word/sound</em>, it really helped me take my mind off the heat and my declining <em>performance condition</em>. Then, one of those flowing thoughts came by: &#8220;If you focus on your technique&#8212;such as the mid-foot strike, high knees that drive down to the center of gravity, a slight forward lean, and a strong push-back&#8212;you&#8217;re also directing your attention away from the pain, just as you do with the mantra.&#8221;</p><p>If you focus on the stride and technique, there&#8217;s a natural <em>repetition and attention</em> that becomes similar to meditation. You move your attention away from where you don&#8217;t want to be. So anyway, I think it&#8217;s great to keep that in mind when you&#8217;re running, especially whenever you start to suffer.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!TE_o!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff9a5c6af-2983-4578-87a8-7a5924312815_4032x3024.jpeg" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!TE_o!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff9a5c6af-2983-4578-87a8-7a5924312815_4032x3024.jpeg 424w, https://substackcdn.com/image/fetch/$s_!TE_o!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff9a5c6af-2983-4578-87a8-7a5924312815_4032x3024.jpeg 848w, https://substackcdn.com/image/fetch/$s_!TE_o!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff9a5c6af-2983-4578-87a8-7a5924312815_4032x3024.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!TE_o!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff9a5c6af-2983-4578-87a8-7a5924312815_4032x3024.jpeg 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!TE_o!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff9a5c6af-2983-4578-87a8-7a5924312815_4032x3024.jpeg" width="1456" height="1941" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/f9a5c6af-2983-4578-87a8-7a5924312815_4032x3024.jpeg&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1941,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:4328413,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/jpeg&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://hcoss.substack.com/i/168677299?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff9a5c6af-2983-4578-87a8-7a5924312815_4032x3024.jpeg&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!TE_o!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff9a5c6af-2983-4578-87a8-7a5924312815_4032x3024.jpeg 424w, https://substackcdn.com/image/fetch/$s_!TE_o!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff9a5c6af-2983-4578-87a8-7a5924312815_4032x3024.jpeg 848w, https://substackcdn.com/image/fetch/$s_!TE_o!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff9a5c6af-2983-4578-87a8-7a5924312815_4032x3024.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!TE_o!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff9a5c6af-2983-4578-87a8-7a5924312815_4032x3024.jpeg 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a><figcaption class="image-caption">Memorial Park, Houston TX. photo: H. Coss</figcaption></figure></div><p>Another thing I thought today is that the &#8220;critical mass&#8221; of design adds up to the experience. This park is beautiful, amazingly well maintained, and everything helps the people who are using it. The neatness, maintenance, lamps, benches, water fountains, ponds, parking lots&#8230; everything is amazing.</p><p>When you are in places like this, you realize that everything can be upside down in the world, and people can be fighting with each other, but for a small moment in the day, you are one with everyone. You share the common ground of a running park, with no borders, no sides or parties. No digital anything except your Garmin.</p><p>You have kindness for everyone because you are suffering or enjoying with everyone at the same time.</p><p>I would say <em>running</em> is the ultra-human experience, a <em>meditation</em>. Every day.</p><p>h.</p><div class="subscription-widget-wrap-editor" data-attrs="{&quot;url&quot;:&quot;https://hcoss.substack.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe&quot;,&quot;language&quot;:&quot;en&quot;}" data-component-name="SubscribeWidgetToDOM"><div class="subscription-widget show-subscribe"><div class="preamble"><p class="cta-caption">El Ojo Entrenado is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.</p></div><form class="subscription-widget-subscribe"><input type="email" class="email-input" name="email" placeholder="Type your email&#8230;" tabindex="-1"><input type="submit" class="button primary" value="Subscribe"><div class="fake-input-wrapper"><div class="fake-input"></div><div class="fake-button"></div></div></form></div></div>]]></content:encoded></item><item><title><![CDATA[Fake Vents]]></title><description><![CDATA[The Existential Crisis of Car Design]]></description><link>https://hcoss.substack.com/p/fake-vents</link><guid isPermaLink="false">https://hcoss.substack.com/p/fake-vents</guid><dc:creator><![CDATA[Héctor Coss]]></dc:creator><pubDate>Fri, 04 Jul 2025 12:59:27 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!3dmG!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F51af090e-779c-4681-ab68-0066621c670d_3024x4032.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p><em><strong>F for Fake</strong></em> is a 1973 documentary film directed by <em>Orson Welles</em>. &#8220;It is an exploration of art forgery, deception, and the nature of truth.&#8221; (<em>Perplexit</em>y AI). It&#8217;s a must watch.</p><p>I have this masterpiece&#8217;s <em>title</em> in mind every single time I see a recent car model during commuting. </p><p></p><div class="subscription-widget-wrap-editor" data-attrs="{&quot;url&quot;:&quot;https://hcoss.substack.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe&quot;,&quot;language&quot;:&quot;en&quot;}" data-component-name="SubscribeWidgetToDOM"><div class="subscription-widget show-subscribe"><div class="preamble"><p class="cta-caption">El Ojo Entrenado is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.</p></div><form class="subscription-widget-subscribe"><input type="email" class="email-input" name="email" placeholder="Type your email&#8230;" tabindex="-1"><input type="submit" class="button primary" value="Subscribe"><div class="fake-input-wrapper"><div class="fake-input"></div><div class="fake-button"></div></div></form></div></div><p></p><p>I&#8217;m sure a <em>big</em> part is my <em>OCD</em>. As an architect you&#8217;re somehow preloaded with an eye that goes calibrating, assessing and restructuring the materiality of things. </p><p>You know that guy that comes into your house and starts leveling and aligning your wall&#8217;s art, right?</p><p>It&#8217;s an everyday torture. The one you need to meditate, run or play in order to settle.</p><p>But I&#8217;m not afraid to declare that there&#8217;s a design crisis in the automotive world. </p><p><strong>An identity and existential crisis.</strong></p><p>This is a settling rant about an everyday design <em>obsession</em>.</p><p>Some time ago, perhaps around 10 years, car design was still true to its function.</p><p>Perhaps you didn&#8217;t like a particular design from a particular brand, but more or less cars had congruency. If the car was an utilitarian truck, it would be that, it would have an open box in the back, with the space and shape that would reflect its function. If the car was a sports car, it would have aerodynamic features in the body so to favor performance.</p><p>Even hybrids back then were simple, some were <em>not good looking </em>(the new <em>Prius</em> is great), but they wouldn&#8217;t be selling something they&#8217;re not.</p><p>With the advent of <em>electrification</em> for mobility and the pressure (a good one) of coming to terms with <em>climate change</em>, and to attract more people into EVs, car manufacturers have been using and faking <em>dated features</em> into their designs.</p><p>This has permeated to &#8220;normal&#8221; motorized cars as well, for example to some non-electric <em>Volkswagen </em>models like the <em>Tiguan</em>.</p><p>VW has had (historically) a shared elegance and refinement into the full range of their models. It&#8217;s been a coherent brand with their design. But not recently.</p><p>Now, for some strange reason, you&#8217;ll find things like fake exhausts on the rear and fake vents on the front. The actual exhaust pipe is hidden behind the bumper facing down, but the bumper will still have this very &#8220;aesthetic&#8221; closed shapes on each side that suggest the reminiscence of a sportier exhaust, in the same way other <em>electric vehicle</em> brands use fake exhausts. I find this &#8220;small&#8221; design gesture worse, given that VW had their <em>diesel crisis</em> for faking <em>emissions statements</em> some years ago.</p><p>Have you ever seen a bicycle faking it?! With flaps and fins and pipes? Of course not. <em>The Bicycle</em> is the greatest most straightforward, functional, beautiful design ever. </p><p>Any bicycle, from expensive to economic. It&#8217;s democratic. They can be lightweight or heavy, carbon fiber or steel, but they are the result of their function. Even electric bicycles aren&#8217;t pretending to be motorcycles or something.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!3dmG!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F51af090e-779c-4681-ab68-0066621c670d_3024x4032.jpeg" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!3dmG!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F51af090e-779c-4681-ab68-0066621c670d_3024x4032.jpeg 424w, https://substackcdn.com/image/fetch/$s_!3dmG!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F51af090e-779c-4681-ab68-0066621c670d_3024x4032.jpeg 848w, https://substackcdn.com/image/fetch/$s_!3dmG!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F51af090e-779c-4681-ab68-0066621c670d_3024x4032.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!3dmG!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F51af090e-779c-4681-ab68-0066621c670d_3024x4032.jpeg 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!3dmG!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F51af090e-779c-4681-ab68-0066621c670d_3024x4032.jpeg" width="1456" height="1941" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/51af090e-779c-4681-ab68-0066621c670d_3024x4032.jpeg&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1941,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:3199222,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/jpeg&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://hcoss.substack.com/i/167393205?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F51af090e-779c-4681-ab68-0066621c670d_3024x4032.jpeg&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!3dmG!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F51af090e-779c-4681-ab68-0066621c670d_3024x4032.jpeg 424w, https://substackcdn.com/image/fetch/$s_!3dmG!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F51af090e-779c-4681-ab68-0066621c670d_3024x4032.jpeg 848w, https://substackcdn.com/image/fetch/$s_!3dmG!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F51af090e-779c-4681-ab68-0066621c670d_3024x4032.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!3dmG!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F51af090e-779c-4681-ab68-0066621c670d_3024x4032.jpeg 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a><figcaption class="image-caption">Faking it. Two double exhausts (on each side of the car) like if it was a <em>Carrera GT</em>. Not necessary.</figcaption></figure></div><p><em><strong>Fake vents and exhausts</strong></em> are the worst of this existential crisis because you&#8217;re not only lying about the actual aerodynamics and performance of the car, but it&#8217;s like if you would have to be treated like someone who doesn&#8217;t accept or understand change.</p><p>There are very few brands that are focused on great design.</p><p>You could <strong>bet</strong> which designers studied the likes of <em>Dieter Rams</em> or someone similar. </p><p>Don&#8217;t get me wrong, simplicity for simplicity is not what I&#8217;m talking about. I&#8217;m not rooting for a minimalist approach perse. Car design ideally has to be functional the same way a house reflects its structure and program on the volume.</p><p>You don&#8217;t put fake doors, fake windows and fake ducts on a house just because you want a particular composition, or to make someone &#8220;think&#8221; you have more rooms or entrances. I mean it&#8217;s been done, it has happened and it&#8217;s part of some very particular style or author, but in the general consent, you wouldn&#8217;t fake a structure or an element in the fa&#231;ade of a house or building.</p><p>I think it&#8217;s very disappointing that car manufacturers and designers think they can trick us with some sort of bait in order for us to choose a car that looks faster or more powerful or whatever. More to the point if it&#8217;s an electric vehicle or hybrid.</p><p>I think it&#8217;s ridiculous. Stop <em>adorning</em> cars! (this sounded like <em>Jerry Seinfeld</em> in my head)</p><p>Very few manufacturers have their <em>ideas</em> put together. <em>Porsche</em> is a great example. They&#8217;ve been consistent in their design, particularly with the <em>911</em> from 1963 to 2025. You won&#8217;t find a Porsche faking some performance or motorization feature.</p><p>There are other brands in the same bracket that you would find completely all over the place. It&#8217;s like if they would hire different designers for their different models. And I&#8217;m talking (in my personal opinion) brands like <em>Ferrari</em> for example, which I would say were the most beautiful cars from The 80s backwards.</p><p>I have to be fair with <em>Mini</em>. I used to own a 2022 model that had <em>Real</em> vents! Performance oriented air-flow aerodynamic brake cooling vents! It was awesome. But that&#8217;s about it. To find a vehicle in that segment with the same integrity is hard.</p><p>I&#8217;m embracing the electrical vehicle era, I think it&#8217;s necessary. I think it has purpose. But I don&#8217;t think they have to trick us putting additional &#8220;<em>cool designs&#8221;</em> in the body in order to make us buy them.</p><p>Which are today&#8217;s <em>truthful</em> car manufacturers? You can count them with one hand, the ones that are congruent and beautiful. </p><p><em><strong>Volvo</strong></em> for example is doing a great job with their simple-functional Scandinavian design. They&#8217;re not faking elements to attract. They&#8217;re focused, clear, elegant. And yes, super safe! (You know the slogan).</p><p>Our world is living one of the biggest transformations in culture. </p><p>On one extreme we have everything digital and in the other I believe there&#8217;s a resurgence of the analogue and mechanical.</p><p>Paradoxically, as we embrace the non-human assistance into our everyday tasks and products, we are also seeking to be more in nature, into people and awareness, thus creating blurred outputs of everyday objects that reflect today&#8217;s cultural transition and confusion.</p><p>What is wrong or right? Which is the good side? The sane leader? The objective podcast guru?</p><p>All this existential manifestations create an identity crisis all the way into <em>Design</em>.</p><p>So, I would say that as a general rule for life: <strong>Please avoid anything Fake.</strong> </p><p>Fake grass. Fake plants. Fake vents. Fake friends. Fake followers. Fake exhausts. Fake aerodynamics. Fake columns. Fake purses. Fake watches. Fake freaking everything!</p><p>Demand <strong>honest functionality</strong> from design.</p><p>From your coffee cup all the way to your car. </p><p>I&#8217;m not sure if it&#8217;s Less is More or&#8230; </p><p><strong>It is What it Is</strong>&#8230; which is the opposite of <strong>Fake</strong>.</p><p>H.</p><div class="subscription-widget-wrap-editor" data-attrs="{&quot;url&quot;:&quot;https://hcoss.substack.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe&quot;,&quot;language&quot;:&quot;en&quot;}" data-component-name="SubscribeWidgetToDOM"><div class="subscription-widget show-subscribe"><div class="preamble"><p class="cta-caption">El Ojo Entrenado is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.</p></div><form class="subscription-widget-subscribe"><input type="email" class="email-input" name="email" placeholder="Type your email&#8230;" tabindex="-1"><input type="submit" class="button primary" value="Subscribe"><div class="fake-input-wrapper"><div class="fake-input"></div><div class="fake-button"></div></div></form></div></div>]]></content:encoded></item><item><title><![CDATA[101]]></title><description><![CDATA[veces has le&#237;do sobre meditaci&#243;n]]></description><link>https://hcoss.substack.com/p/101</link><guid isPermaLink="false">https://hcoss.substack.com/p/101</guid><dc:creator><![CDATA[Héctor Coss]]></dc:creator><pubDate>Sun, 29 Jun 2025 14:50:48 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!asaR!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb1fc31c6-526c-44fe-9ce5-40fc01076be9_1446x1446.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>Fue por ah&#237; de 1995 que estaba acostado en un c&#237;rculo, era una meditaci&#243;n del tipo de <em>visualizaci&#243;n</em>, en donde <em>ves </em>(con los ojos cerrados) que algo llam&#233;mosle <em>energ&#237;a</em>, recorre tu cuerpo.</p><div class="subscription-widget-wrap-editor" data-attrs="{&quot;url&quot;:&quot;https://hcoss.substack.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe&quot;,&quot;language&quot;:&quot;en&quot;}" data-component-name="SubscribeWidgetToDOM"><div class="subscription-widget show-subscribe"><div class="preamble"><p class="cta-caption">El Ojo Entrenado is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.</p></div><form class="subscription-widget-subscribe"><input type="email" class="email-input" name="email" placeholder="Type your email&#8230;" tabindex="-1"><input type="submit" class="button primary" value="Subscribe"><div class="fake-input-wrapper"><div class="fake-input"></div><div class="fake-button"></div></div></form></div></div><p>Por esos a&#241;os me top&#233; con libros como el <em>I-Ching</em>, conoc&#237; otros tipos de meditaci&#243;n y le&#237; sobre este tipo de filosof&#237;as y pr&#225;cticas.</p><p>Un libro importante es el de <em>Jorge Luis Borges:</em> &#191;<a href="https://archive.org/details/queselbudismo00borg">Qu&#233; es el Budismo</a>?, co-escrito con Alicia Jurado y que no necesariamente es el tipo de libro que esperas de Borges.</p><p>En este libro, <em>JLB</em> hace un repaso de las tradiciones y filosof&#237;as que van desde el <em>Hinduismo</em> hasta el <em>Budismo Zen</em>, lo que para mi fue muy util para entender el origen y contexto de la meditaci&#243;n como pr&#225;ctica.</p><p>Tambi&#233;n por esa &#233;poca me top&#233; con el t&#233;rmino <em>Synchronicity, </em>gracias al <em>booklet</em> que se encontraba adentro de la edici&#243;n de cuatro <em>CD&#8217;</em>s de <em>The Police</em> (<a href="https://www.google.com/search?client=safari&amp;rls=en&amp;q=message+in+a+box&amp;ie=UTF-8&amp;oe=UTF-8">Message in a Box</a>), y en donde se explica como <em>Sting</em> hab&#237;a estado leyendo a <em>Carl Gustav Jung</em> y se inspir&#243; para escribir las letras de Synchronicity I y <a href="https://youtu.be/o5FPPoLqkCk?si=YpEgnx6E8WdE0oUi">Synchronicity II</a>. Paso seguido, fui a una librer&#237;a a comprar <em>La</em> <em>Teor&#237;a de la Sincronicidad</em> de C.G. Jung y poco tiempo despu&#233;s me di cuenta que fue Jung qui&#233;n hizo el prefacio a la traducci&#243;n que hizo <em>Richard Wilhelm </em>del <em>I-Ching</em>.</p><p>Todo esto mientras asist&#237;a a <em><a href="https://en.wikipedia.org/wiki/Siddha_Yoga">Siddha Yoga</a></em>, una corriente de meditaci&#243;n. Es decir, fue una etapa intensa en la que se fueron conectando y atrayendo <em>sincron&#237;sticamente</em> las cosas.</p><p>Durante una entrega de tercer semestre de la carrera, despu&#233;s de d&#237;a y noche de estar dibujando (a mano) los planos de <em><a href="https://www.loc.gov/resource/hhh.pa1690.sheet/?sp=4&amp;st=image">Fallingwater</a></em> del arquitecto <em>Frank Lloyd Wright</em>, me desvanec&#237;, ray&#233; el plano sobre el restirador y me qued&#233; profundamente &#8220;dormido&#8221;.</p><p>En este <em>estado</em> experiment&#233; &#8220;ver&#8221; un tipo de luz azul, flotando a trav&#233;s de la habitaci&#243;n (en otra habitaci&#243;n)&#8230; s&#233; lo que est&#225;n pensando, cero sustancias psicotr&#243;picas, s&#243;lo caf&#233;.</p><p>Un arquitecto y profesor de la carrera, estudioso de esto, me dijo: &#8220;a lo que viste le llaman la <em><a href="https://www.google.com/search?q=la+perla+azul+meditaci%C3%B3n&amp;client=safari&amp;sca_esv=6ae18319408017bc&amp;rls=en&amp;ei=s5xcaOP4CL3Mp84P9bjZiQM&amp;ved=0ahUKEwijnrKw8o2OAxU95skDHXVcNjEQ4dUDCBA&amp;uact=5&amp;oq=la+perla+azul+meditaci%C3%B3n&amp;gs_lp=Egxnd3Mtd2l6LXNlcnAiGWxhIHBlcmxhIGF6dWwgbWVkaXRhY2nDs24yBhAAGBYYHjIFEAAY7wUyBRAAGO8FMgUQABjvBTIFEAAY7wUyCBAAGIAEGKIESNAnULoEWOUlcAJ4AJABAJgBhQKgAfYOqgEGMC4xMC4yuAEDyAEA-AEBmAIOoAL6D8ICExAuGIAEGLADGNEDGEMYxwEYigXCAgkQABiwAxgHGB7CAg0QABiABBiwAxhDGIoFwgIIEAAYgAQYsAPCAgUQABiABMICCxAAGIAEGIYDGIoFwgIHEAAYgAQYE8ICCBAAGBMYFhgewgIJEAAYgAQYExgNwgIHECEYoAEYCsICBRAhGJ8FmAMAiAYBkAYKkgcFMi45LjOgB5RJsgcFMC45LjO4B-YPwgcFMi03LjfIB3M&amp;sclient=gws-wiz-serp">La Perla Azul</a></em>&#8221; y continu&#243;: &#8220;hay monjes que meditan toda su vida y no la ven&#8221;. Me pareci&#243; exagerado, aunque aliment&#243; m&#225;s mi inter&#233;s.</p><p>Empec&#233; a sentirme muy alerta de estas <em>sincron&#237;as</em> y <em>estados elevados</em>. Sol&#237;a meditar regularmente y por varios a&#241;os experiment&#233; <em><a href="https://es.wikipedia.org/wiki/Experiencia_extracorporal#:~:text=La%20experiencia%20extracorporal%E2%80%8B%20es,f&#237;sico%2C%E2%80%8B%E2%80%8B%20entre%20otros.">desdoblamientos</a></em>, que no necesariamente me gustaban, la realidad es que me dan m&#225;s miedo que paz, pero me dieron: </p><p><em><strong>La libertad</strong> <strong>de creer</strong></em> en lo <em>metaf&#237;sico</em>.</p><p>A pesar de haber comprobado los beneficios de la meditaci&#243;n para tener claridad de pensamiento, introspecci&#243;n, intuici&#243;n, creatividad y bajar considerablemente el estr&#233;s, no he podido tener una pr&#225;ctica diaria. Siempre recurro a ella cuando siento que la necesito, cuando algo me falta o cuando quiero resolver algo.</p><p>Hemos escuchado, visto, le&#237;do y experimentado<strong> 100 </strong>veces la maravilla que es meditar, y sin embargo &#191;Porqu&#233; no lo hacemos?</p><p>El d&#237;a a d&#237;a nos rebasa. Nos ocupamos m&#225;s, tenemos familia, m&#225;s trabajo y m&#225;s situaciones a resolver. Parece contra intuitivo pero cuesta trabajo meter algo positivo y efectivo en la agenda. </p><p>En otras situaciones de <em>formar <strong>h&#225;bitos</strong></em>, por ejemplo para lograr hacer un <em>marat&#243;n</em>, lo que m&#225;s me ha funcionado es el <em><a href="https://support.garmin.com/en-US/?faq=jnm4aY5LM880wNP6LWm1n8">entrenamiento estructurado</a>, </em>ya que cuentas con un horario asignado, una m&#233;trica, un m&#233;todo comprobado y el &#8220;accountability&#8221; (perd&#243;n el anglicismo) con un coach.</p><p>Esto te permite <em>no fallar</em> ni un solo d&#237;a (a menos que te enfermes), y mejorar cada d&#237;a.</p><p>En el caso de la meditaci&#243;n quiz&#225; me satur&#233; de informaci&#243;n y teor&#237;a pero menor acci&#243;n. Nunca us&#233; ropas blancas ni me colgu&#233; (por mucho tiempo) collares (como el <em><a href="https://en.wikipedia.org/wiki/Rudraksha">Rudraksha Mala</a></em>). Siempre me interes&#243; la filosof&#237;a pero no la afiliaci&#243;n a alguna corriente.</p><p>Est&#225; de sobra hablar del mundo en el que estamos viviendo. Ya no falta sumar una cosa m&#225;s al flujo de informaci&#243;n negativa que tenemos sumado a nuestra propia salud mental y <em>resoluci&#243;n de problemas.</em></p><p>As&#237; que llegu&#233; a la conclusi&#243;n que tengo que incorporar la meditaci&#243;n <em><strong>permanentemente</strong></em> en mi vida.</p><p>Adem&#225;s, para lo que viene con la IA, pienso que meditar es reforzar <em>lo humano</em>.</p><p><strong>Hoy tenemos que ser m&#225;s humanos que nunca</strong>.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!asaR!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb1fc31c6-526c-44fe-9ce5-40fc01076be9_1446x1446.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!asaR!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb1fc31c6-526c-44fe-9ce5-40fc01076be9_1446x1446.png 424w, https://substackcdn.com/image/fetch/$s_!asaR!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb1fc31c6-526c-44fe-9ce5-40fc01076be9_1446x1446.png 848w, https://substackcdn.com/image/fetch/$s_!asaR!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb1fc31c6-526c-44fe-9ce5-40fc01076be9_1446x1446.png 1272w, https://substackcdn.com/image/fetch/$s_!asaR!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb1fc31c6-526c-44fe-9ce5-40fc01076be9_1446x1446.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!asaR!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb1fc31c6-526c-44fe-9ce5-40fc01076be9_1446x1446.png" width="1446" height="1446" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/b1fc31c6-526c-44fe-9ce5-40fc01076be9_1446x1446.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1446,&quot;width&quot;:1446,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:3488197,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://hcoss.substack.com/i/166659642?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb1fc31c6-526c-44fe-9ce5-40fc01076be9_1446x1446.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!asaR!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb1fc31c6-526c-44fe-9ce5-40fc01076be9_1446x1446.png 424w, https://substackcdn.com/image/fetch/$s_!asaR!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb1fc31c6-526c-44fe-9ce5-40fc01076be9_1446x1446.png 848w, https://substackcdn.com/image/fetch/$s_!asaR!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb1fc31c6-526c-44fe-9ce5-40fc01076be9_1446x1446.png 1272w, https://substackcdn.com/image/fetch/$s_!asaR!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb1fc31c6-526c-44fe-9ce5-40fc01076be9_1446x1446.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a><figcaption class="image-caption">croquis digital H.Coss</figcaption></figure></div><p>Despu&#233;s de este largo viaje, con casi 30 a&#241;os de conocimiento y habiendo practicado diferentes formas de meditaci&#243;n inconstantemente&#8230;</p><p>&#191;<strong>Qu&#233; tipo de meditaci&#243;n hacer</strong>?</p><p>He estado revisando la <em>Meditaci&#243;n</em> <em>Trascendental</em> o <strong>TM</strong> (en ingl&#233;s). </p><p>De todas las filosof&#237;as, tipos, corrientes, &#191;Porqu&#233; TM?</p><p>Gente que admiro como <em><a href="https://usa.tm.org/blog/maharishi/buckminster-fuller/">Buckminster Fuller</a>, <a href="https://www.davidlynchfoundation.org">David Lynch</a>, <a href="https://youtu.be/pbF_C-i-0Lk?si=DDcc_Y1xYc2lj-Vx">Jerry Seinfeld</a>, <a href="https://youtu.be/1uMVS8FswWk?si=zYiKjUWD5mnaFsD-">Ray Dalio</a></em> y por supuesto quienes pusieron a la MT en el mapa, <em>Los Beatles, todos</em> coinciden en la MT. </p><p>Parece hacer sentido desde el punto de vista estructurado, como los <em>entrenamientos estructurados</em> que hablaba antes.</p><p>A la <em>Meditaci&#243;n Trascendental</em> no la promueven como una filosof&#237;a o religi&#243;n, sino m&#225;s desde el pragmatismo de la pr&#225;ctica y el &#8220;<em>acceso instant&#225;neo</em>&#8221; a partir de un <em>mantra personal </em>(palabra/sonido), que te asigna un profesor certificado. Para esto se toma un curso de 4 d&#237;as, dise&#241;ado por <em>Maharishi Maheshi Yogi</em>, el creador de esta t&#233;cnica.</p><p>Y hablando de &#8220;<em>rock stars&#8221;</em>&#8230; como ya han le&#237;do por aqu&#237;, soy fan de <em><a href="https://en.wikipedia.org/wiki/Rick_Rubin">Rick Rubin</a></em>. Su libro de <em><strong><a href="https://www.amazon.com/Creative-Act-Way-Being/dp/0593652886">The Creative Act</a></strong></em> <strong>es una meditaci&#243;n en s&#237;</strong>. </p><p><a href="https://youtu.be/GpgqXCkRO-w?si=8dyG9T344itNHcsu&amp;t=708">Rubin practica TM desde los 14 a&#241;os</a>, pero tambi&#233;n mezcla y practica otros tipos de meditaci&#243;n seg&#250;n el <em>prop&#243;sito o intenci&#243;n</em>. Recomiendo seguirlo <a href="https://rickrubin.substack.com">en Substack</a><em>.</em></p><p>As&#237; que si llegaste hasta aqu&#237; probablemente con esta ser&#225; la vez <strong>101</strong> que has le&#237;do sobre meditaci&#243;n. &#191;Piensas hacerlo?&#8230; o como insin&#250;a Jerry Seinfeld en el video que les compart&#237;: &#8220;No lo intentes, hazlo&#8221;.</p><p>Les platico como me va.</p><p>H.</p><p></p><p></p><p></p><p></p><p></p><p></p><p></p><p></p><p></p><p></p><div class="subscription-widget-wrap-editor" data-attrs="{&quot;url&quot;:&quot;https://hcoss.substack.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe&quot;,&quot;language&quot;:&quot;en&quot;}" data-component-name="SubscribeWidgetToDOM"><div class="subscription-widget show-subscribe"><div class="preamble"><p class="cta-caption">El Ojo Entrenado is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.</p></div><form class="subscription-widget-subscribe"><input type="email" class="email-input" name="email" placeholder="Type your email&#8230;" tabindex="-1"><input type="submit" class="button primary" value="Subscribe"><div class="fake-input-wrapper"><div class="fake-input"></div><div class="fake-button"></div></div></form></div></div>]]></content:encoded></item><item><title><![CDATA[El diseño como puerto]]></title><description><![CDATA[de conexi&#243;n humana]]></description><link>https://hcoss.substack.com/p/el-diseno-como-puerto</link><guid isPermaLink="false">https://hcoss.substack.com/p/el-diseno-como-puerto</guid><dc:creator><![CDATA[Héctor Coss]]></dc:creator><pubDate>Fri, 13 Jun 2025 16:26:49 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!Hhs4!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe2e31e84-5a32-4557-a0fb-305d0eebff04_1500x1570.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>Un puerto es tradicionalmente un lugar frente a un cuerpo de agua, en donde llegan cosas y personas&#8230; y de donde se van. </p><p>Es un lugar de intercambio, de comienzos y finales, de contemplaci&#243;n e introspecci&#243;n.</p><p>Podr&#237;amos decir que el puerto es infraestructura e interfase.</p><div class="subscription-widget-wrap-editor" data-attrs="{&quot;url&quot;:&quot;https://hcoss.substack.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe&quot;,&quot;language&quot;:&quot;en&quot;}" data-component-name="SubscribeWidgetToDOM"><div class="subscription-widget show-subscribe"><div class="preamble"><p class="cta-caption">El Ojo Entrenado is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.</p></div><form class="subscription-widget-subscribe"><input type="email" class="email-input" name="email" placeholder="Type your email&#8230;" tabindex="-1"><input type="submit" class="button primary" value="Subscribe"><div class="fake-input-wrapper"><div class="fake-input"></div><div class="fake-button"></div></div></form></div></div><p>Recientemente me invitaron a dirigir la remodelaci&#243;n de un puerto, y m&#225;s all&#225; de la actividad relacionada con ese proyecto, que de entrada es compleja e interesante, lo que me gusta es la idea de <em>estar</em> y <em>pensar</em> en un puerto.</p><p>Cuando est&#225;s parado al borde de un malec&#243;n, de un muelle, de una vasta cantidad de agua y viendo hacia el horizonte, se crea un momento de conexi&#243;n.</p><p>Algo parecido sucede cuando estamos frente a un gran dise&#241;o, el dise&#241;o de ese objeto se vuelve un puerto o <em>portal.</em></p><p>El problema es que hoy cada vez m&#225;s vivimos <em>dentro y entre</em> puertos digitales.</p><p>En mi caso son im&#225;genes, videos y <em>reels</em> sobre coches cl&#225;sicos, ciclismo, relojer&#237;a, arquitectura, m&#250;sica, podcasts y una buena cantidad de pedazos de entrevistas o mon&#243;logos de &#8220;late night shows&#8221; como el de Jimmy Kimmel, Jimmy Fallon, Stephen Colbert y SNL. De repente por ah&#237; aparece algo m&#225;s relevante, menos trivial, m&#225;s importante; por ejemplo ayer un video del conflicto en Los Angeles, otro post sobre el conflicto en Gaza y Yuval Noah Harari en alg&#250;n lado record&#225;ndonos el fin del mundo (&#8220;as we know it&#8221;, como dir&#237;a <a href="https://youtu.be/Z0GFRcFm-aY?si=6g70SsdLIbv9snXZ">REM</a>).</p><p>Estos puertos digitales, en esta era, son casi imposibles de evitar.</p><p>La raz&#243;n por la cual abrimos alguna de estas plataformas o redes es para distraernos y escapar un momento de lo que mayormente ocupa nuestra mente.</p><p>El constante estado de resoluci&#243;n, enfoque, reinvenci&#243;n, resiliencia, creatividad, direcci&#243;n, estrategia y al mismo tiempo claridad de pensamiento y buen humor, es bastante demandante energ&#233;ticamente, como para encima ponerme a ver videos o contenido que en su mayor&#237;a son malas noticias, realidades duras, violencia y fatalismos.</p><p>De modo que <em>El Ojo Entrenado</em> es a veces el algoritmo entrenado, incluso en YouTube hasta hace poco ten&#237;a apagado el &#8220;history&#8221; para que el algoritmo no me recomendara cosas, si no que m&#225;s bien sean b&#250;squedas nuevas de temas en mi cabeza o lo que arrojan las suscripciones que ya tengo.</p><p>&#191;Podemos navegar el mundo as&#237;? &#191;Sin que nos afecten los <em>streams</em> de pol&#237;tica o activismo? &#191;Cu&#225;les son nuestros <em>puertos</em> de paz mental?</p><p>&#161;Eso es!&#8230; El dise&#241;o nos salva, el dise&#241;o es un puerto hacia lo humano.</p><p>Pienso inmediatamente en la bicicleta de <em><a href="https://ciclicorsa.com/shop/columbus-xcr-tube-set/">acero XCr</a></em>, la taza de caf&#233; de <em><a href="https://us.alessi.com/products/platebowlcup-mug-4-pieces">Jasper Morrison</a></em>, el lapicero <em><a href="https://www.rotring.com/pens-pencils/mechanical-pencils/rotring-600-mechanical-pencil-1/SAP_1904443.html">Rotring</a>&#8230;</em></p><p>Qu&#233; delicia es abrir la revista <em>El Croquis</em> y quedar hipnotizado observando una piscina en Cerde&#241;a, dise&#241;ada por <em><a href="https://elcroquis.es/products/227-ponis">Alberto Ponis</a></em>&#8230; en donde no hay tiempo, ni Inteligencia Artificial, s&#243;lo rocas, mar abierto y una casa de gran dise&#241;o.</p><p>El peso y tacto de <a href="https://www.ikerortiz.com/pen/ip-02">la pluma</a> dise&#241;ada por mi buen amigo <em>Iker Ortiz</em>, un cilindro de acero inoxidable cepillado, que desaparece la uni&#243;n de la tapa y el cuerpo cuando est&#225; enroscada, ese escape mental de sostener algo en tus manos que te sorprende y desconecta del exterior. M&#225;s a&#250;n si lo usas para escribir o dibujar.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!Hhs4!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe2e31e84-5a32-4557-a0fb-305d0eebff04_1500x1570.jpeg" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!Hhs4!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe2e31e84-5a32-4557-a0fb-305d0eebff04_1500x1570.jpeg 424w, https://substackcdn.com/image/fetch/$s_!Hhs4!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe2e31e84-5a32-4557-a0fb-305d0eebff04_1500x1570.jpeg 848w, https://substackcdn.com/image/fetch/$s_!Hhs4!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe2e31e84-5a32-4557-a0fb-305d0eebff04_1500x1570.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!Hhs4!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe2e31e84-5a32-4557-a0fb-305d0eebff04_1500x1570.jpeg 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!Hhs4!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe2e31e84-5a32-4557-a0fb-305d0eebff04_1500x1570.jpeg" width="1456" height="1524" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/e2e31e84-5a32-4557-a0fb-305d0eebff04_1500x1570.jpeg&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1524,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:102222,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/jpeg&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://hcoss.substack.com/i/165705869?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe2e31e84-5a32-4557-a0fb-305d0eebff04_1500x1570.jpeg&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!Hhs4!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe2e31e84-5a32-4557-a0fb-305d0eebff04_1500x1570.jpeg 424w, https://substackcdn.com/image/fetch/$s_!Hhs4!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe2e31e84-5a32-4557-a0fb-305d0eebff04_1500x1570.jpeg 848w, https://substackcdn.com/image/fetch/$s_!Hhs4!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe2e31e84-5a32-4557-a0fb-305d0eebff04_1500x1570.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!Hhs4!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe2e31e84-5a32-4557-a0fb-305d0eebff04_1500x1570.jpeg 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a><figcaption class="image-caption">Iker Ortiz</figcaption></figure></div><p>Sincron&#237;sticamente acabo de escuchar &#233;ste <a href="https://youtu.be/2XZ9z6OewR0?si=zWoYfviR6-uOJi-l">Ted Talk</a> en donde Amie McNee dice:</p><p>&#8220;<strong>Art is Activism</strong>&#8221;</p><p>Espectacular discurso y concepto, incluso dir&#237;a medular para sobrevivir &#233;sta era. </p><p>El buen dise&#241;o de una casa o una taza tambi&#233;n es una forma de activismo.</p><p>Porque cuando tocas, sientes, observas, escuchas un objeto o un espacio, inmediatamente te conectas con las personas que est&#225;n detr&#225;s de ese dise&#241;o, y te recuerda que est&#225;s vivo.</p><p>Hay una enorme cantidad de humanidad concentrada en el dise&#241;o de un objeto, que supera cualquier mala noticia, cualquier problema. El tiempo dedicado a resolver ese objeto, ese problema, ese lugar&#8230; las horas de energ&#237;a y pensamiento detr&#225;s, son un acto de humanidad pura.</p><p>Propongo que tengamos al dise&#241;o como un puerto para conectarnos con nosotros mismos y con el mundo, en el formato que m&#225;s les guste o haga sentido, puede ser la bicicleta, los zapatos de correr, la silla, la pluma&#8230; o el libro de arquitecturas infinitas.</p><p>H.</p><p></p><div class="subscription-widget-wrap-editor" data-attrs="{&quot;url&quot;:&quot;https://hcoss.substack.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe&quot;,&quot;language&quot;:&quot;en&quot;}" data-component-name="SubscribeWidgetToDOM"><div class="subscription-widget show-subscribe"><div class="preamble"><p class="cta-caption">El Ojo Entrenado is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.</p></div><form class="subscription-widget-subscribe"><input type="email" class="email-input" name="email" placeholder="Type your email&#8230;" tabindex="-1"><input type="submit" class="button primary" value="Subscribe"><div class="fake-input-wrapper"><div class="fake-input"></div><div class="fake-button"></div></div></form></div></div>]]></content:encoded></item><item><title><![CDATA[Slate Auto]]></title><description><![CDATA[The barefoot shoe of cars]]></description><link>https://hcoss.substack.com/p/slate-auto</link><guid isPermaLink="false">https://hcoss.substack.com/p/slate-auto</guid><dc:creator><![CDATA[Héctor Coss]]></dc:creator><pubDate>Wed, 30 Apr 2025 14:06:28 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!c_pY!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F38b567df-987e-424c-b04a-14d01effb748_1734x900.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>&#8220;We took out everything that isn't a car&#8221;. Those are the words of Chris Barman, Slate Auto&#8217;s CEO, from their <a href="https://youtu.be/mxMd3SNEKCA?si=aGGbIX3tUXmsCxbx">debut video</a> commercial.</p><p>You can be passionate about cars, design and mechanics. And you can also be concerned about climate, sustainability. You might&#8217;ve been reading Morgan Housel in an effort to optimize your financial habits, but mostly, you&#8217;ve just come to a moment in life where spending money on things that don't gain value, are ridiculously expensive, depreciate, and are containers of digital and technology waste is almost painful.</p><div class="subscription-widget-wrap-editor" data-attrs="{&quot;url&quot;:&quot;https://hcoss.substack.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe&quot;,&quot;language&quot;:&quot;en&quot;}" data-component-name="SubscribeWidgetToDOM"><div class="subscription-widget show-subscribe"><div class="preamble"><p class="cta-caption">El Ojo Entrenado is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.</p></div><form class="subscription-widget-subscribe"><input type="email" class="email-input" name="email" placeholder="Type your email&#8230;" tabindex="-1"><input type="submit" class="button primary" value="Subscribe"><div class="fake-input-wrapper"><div class="fake-input"></div><div class="fake-button"></div></div></form></div></div><p>Full disclosure: I have an almost DNA-programed passion for cars-specifically, high-manufacture cars-but today, that passion is fading. It remains alive within the classic car spectrum, because those are the ones that make your heart race, those gain value over time, those are beautiful, simple, analogue and long lasting if used frequently.</p><p>Today&#8217;s cars have <a href="https://caredge.com/guides/car-price-inflation">doubled in price in the last decade</a> and are also less reliable and more expensive to maintain due to electronics, plastic dependency and &#8220;technology&#8221;. This is interesting as a consumerism phenomenon, as a colateral effect from the smartphone dependency era. We&#8217;ve been asking for smartphones on wheels, apparently, and the market has delivered. It&#8217;s also a red flag in the measurement of activity and movement, cognitive demand (that is less). We&#8217;ve become dependent on traffic apps, self-parking aids, heated seats, dual AC, power-steering, cameras, sensors and automatic everything.</p><p>Like in running-sorry, I had to-the running shoe industry uses technology as a way of endlessly updating and selling their products. More and newer cushion technology, more stability and comfort, more responsiveness and bounciness is sold as faster and safer. But the truth is that by doing so, people have stopped questioning how the biomechanics of the feet, legs and body work. They&#8217;ve become dependent on the cushioning technology and carbon fiber inserts instead of making their natural springs and coils strong (tendons, calves, quads). Instead of cultivating a strong body, core and legs, the running shoe industry sells more technology and less thinking. They even convince you to have your toes squashed (less area of support) and to be neurologically disconnected from the ground.</p><p>A similar thing has happened with cars: an epic confusion. The idea of electrification in mobility somehow inherently and inseparably brought digital, automatic driving aids and an overflow of features and gadgets with it. We didn&#8217;t questioned or demand that the powertrain has nothing to do with the overall package. Prices skyrocketed. We paid.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!c_pY!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F38b567df-987e-424c-b04a-14d01effb748_1734x900.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!c_pY!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F38b567df-987e-424c-b04a-14d01effb748_1734x900.png 424w, https://substackcdn.com/image/fetch/$s_!c_pY!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F38b567df-987e-424c-b04a-14d01effb748_1734x900.png 848w, https://substackcdn.com/image/fetch/$s_!c_pY!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F38b567df-987e-424c-b04a-14d01effb748_1734x900.png 1272w, https://substackcdn.com/image/fetch/$s_!c_pY!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F38b567df-987e-424c-b04a-14d01effb748_1734x900.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!c_pY!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F38b567df-987e-424c-b04a-14d01effb748_1734x900.png" width="1456" height="756" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/38b567df-987e-424c-b04a-14d01effb748_1734x900.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:756,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:902412,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:true,&quot;internalRedirect&quot;:&quot;https://hcoss.substack.com/i/162495824?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F38b567df-987e-424c-b04a-14d01effb748_1734x900.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!c_pY!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F38b567df-987e-424c-b04a-14d01effb748_1734x900.png 424w, https://substackcdn.com/image/fetch/$s_!c_pY!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F38b567df-987e-424c-b04a-14d01effb748_1734x900.png 848w, https://substackcdn.com/image/fetch/$s_!c_pY!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F38b567df-987e-424c-b04a-14d01effb748_1734x900.png 1272w, https://substackcdn.com/image/fetch/$s_!c_pY!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F38b567df-987e-424c-b04a-14d01effb748_1734x900.png 1456w" sizes="100vw" fetchpriority="high"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>Enter Slate Auto.</p><p>Genius. This is the first word it came to mind while watching the first video that popped out in my well-trained YouTube algorithm. I&#8217;m not going to deep dive into the car&#8217;s features because there&#8217;s plenty and better specialized information and reviews out there, but more into the ethos of the company. </p><p>Nowadays is not that frequent to be surprised like this. Remember I started mentioning design, mechanical and sustainable mindsets? Well, this has it all-but on demand. Yes, this is sort of a Lego project, a <a href="https://www.vitsoe.com/rw">Vitsoe</a> bookshelf (a shelving system by Dieter Rams) or a Vivobarefoot shoe. You start with <strong>Less</strong>; they charge you for the basic, minimal, utilitarian and they offer you <strong>More</strong> on demand, over time, as your finances change and your family or needs grow. They don&#8217;t even paint the car. It&#8217;s a clean slate (pun-intended); it&#8217;s designed for you to wrap it with whatever color or theme you want, you can design and 3D-print your signs, trims, headlight covers (everything is open-source), you can change the configuration from a truck to an SUV or a fastback.</p><p>The design is clean and simple. It is not <em>perfect</em> like any VW-Group standard, but it is sufficiently good-looking and, most importantly, unpretentious-something that most electric car manufactures are not, as if it were the repository of all your futuristic dreams cramped in one. It has a sort of <a href="https://www.braunhousehold.com/en-us/braun-100-years">classic </a><em><a href="https://www.braunhousehold.com/en-us/braun-100-years">Braun</a></em> utilitarian aesthetic; it&#8217;s more German than American in that way. </p><p>The C-level team is ex-Amazon, ex-Stellantis. The company is backed by Jeff Bezos&#8217;s Family Office. Yes, I know-quite a contrast from one of Trump&#8217;s supporting tech billionaire car enterprise to another.</p><p>This entrepreneurial new automotive company is all-American, they say. The plant will be located in Indiana and it promises to continue &#8220;the commitment&#8221; of returning and growing manufacture in America (that is the USA, not the whole continent). I really recommend the latest episode of <em><a href="https://youtu.be/uxu37dqVR90?si=L_hwHHJxx62zZyOQ">DOAC</a> </em>to understand that better. I personally think it&#8217;s great to have an all-national entrepreneurship, but If there&#8217;s a place and people who are highly skilled in car manufacturing today, it&#8217;s down the road. I bet this all-American company will highly rely on Mexican labour and skill, but that&#8217;s great as well.</p><p>Slate Auto is, hopefully, how the future should be-how companies and entrepreneurs should approach their projects. Slate claims they have sustainability in mind by deciding not to invest millions on a painting facility and other components, making the car less expensive by subtracting intrinsic manufacturing costs which in the end also contribute to pollution by toxic waste and chemicals. I guess all the plastics in the car can be recyclable as well, but I don&#8217;t recall reading about that.</p><p>So let it be, Slate Auto. Hopefully, many will copy your responsible-consumist approach to an over-inflated, over-spec&#8217;d, overpriced industry, and many families, business owners, car and design enthusiasts can enjoy a $20,000 USD car that doesn&#8217;t break your economy.</p><p></p><p></p><p></p><div class="subscription-widget-wrap-editor" data-attrs="{&quot;url&quot;:&quot;https://hcoss.substack.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe&quot;,&quot;language&quot;:&quot;en&quot;}" data-component-name="SubscribeWidgetToDOM"><div class="subscription-widget show-subscribe"><div class="preamble"><p class="cta-caption">El Ojo Entrenado is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.</p></div><form class="subscription-widget-subscribe"><input type="email" class="email-input" name="email" placeholder="Type your email&#8230;" tabindex="-1"><input type="submit" class="button primary" value="Subscribe"><div class="fake-input-wrapper"><div class="fake-input"></div><div class="fake-button"></div></div></form></div></div>]]></content:encoded></item><item><title><![CDATA[I’m leaving OpenAI]]></title><description><![CDATA[or pick your AI carefully]]></description><link>https://hcoss.substack.com/p/im-leaving-openai-or-pick-your-ai</link><guid isPermaLink="false">https://hcoss.substack.com/p/im-leaving-openai-or-pick-your-ai</guid><dc:creator><![CDATA[Héctor Coss]]></dc:creator><pubDate>Wed, 02 Apr 2025 16:49:15 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!hbQT!,w_256,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd1685f81-6727-427c-ada4-e8cc30cb6cc3_1280x1280.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>I&#8217;m 25 minutes into the interview by Rick Rubin to Aravind Srinivas, the CEO of <em>Perplexity (</em>AI answer engine), and I just paused and wanted to write here. This is what I wanted and needed to hear, an ethical AI company leader.</p><p>I recently had a painful and costly fallout from the assistance of AI for planning a strategy to open a new business and professional vertical of my architectural practice.</p><p>The AI (<em>ChatGPT4o</em> paid version) did deliver some useful &#8220;strategic steps&#8221; and ideas to implement this new business idea, but continuously, repeatedly and insistently proposed and most importantly &#8220;promised&#8221; to include/send connections, designs, templates, PDFs and integrations to: <em>Notion, Canva, Carrd, GoDaddy</em>, etc., which of course seemed too-good-to-be true, but I thought, hey! AI is going pretty fast! I&#8217;m surfing the wave here!</p>
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   ]]></content:encoded></item><item><title><![CDATA[El Poder de un Librero]]></title><description><![CDATA[Muchas veces escuchamos sobre el poder de los libros, la famosa m&#225;xima: El conocimiento es poder.]]></description><link>https://hcoss.substack.com/p/el-poder-de-un-librero</link><guid isPermaLink="false">https://hcoss.substack.com/p/el-poder-de-un-librero</guid><dc:creator><![CDATA[Héctor Coss]]></dc:creator><pubDate>Fri, 21 Mar 2025 17:42:33 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!X7XY!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0bc90c42-9157-43d9-bbcd-3b659ad52d8d_1595x1066.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>Muchas veces escuchamos sobre el poder de los libros, la famosa m&#225;xima: El conocimiento es poder. Y sin duda, &#161;es cierto! Aunque mejor a&#250;n ser&#237;a decir: El conocimiento aplicado es poder.</p><p>Desde muy joven me ha gustado devorar informaci&#243;n. No solamente sobre arquitectura, sino de muchos otros temas que me interesan: autoayuda, novelas, negocios, hobbies. Esta afici&#243;n, sumada a los intereses de mi esposa y de mis hijas, ha conformado una gran cantidad de libros que, hasta hace poco, estaban desperdigados por todos los rincones de la casa, sin orden ni l&#243;gica.</p><p><strong>Contenedor aspiracional</strong></p><p>Desde ni&#241;o me llamaba la atenci&#243;n que, al visitar a ciertos amigos, particularmente aquellos que ven&#237;&#173;an de familias &#8220;m&#225;s cultas que la m&#237;a&#8221; siempre encontraba libreros prominentes en sus casas. No necesariamente sab&#237;an m&#225;s que mis propios padres en ciertas cosas (en mi casa siempre hubo muchos libros y revistas de arquitectura), pero s&#237; parec&#237;&#173;a que en esas familias el inter&#233;s por el conocimiento, el arte y la cultura se extend&#237;&#173;a m&#225;s all&#225; de lo profesional. Era parte del ambiente.</p><p>Un com&#250;n denominador en esas casas eran los libreros, casi siempre de madera, y curiosamente muchos hechos por arquitectos con un estilo muy similar. Coincid&#237;&#173;a tambi&#233;n un estilo de arquitectura: herencias de Luis Barrag&#225;n, casas con ese esp&#237;ritu , a veces de autores como Villase&#241;or, Legorreta y otros. Yo observaba esos libreros con detenimiento, y me pod&#237;a pasar mucho tiempo revisando lo que la gente le&#237;a. Pero tambi&#233;n me atra&#237;&#173;a el librero como objeto en s&#237; mismo, como centro gravitacional de la casa, como contenedor de historias y momentos. Porque en los libreros no s&#243;lo habitan libros: tambi&#233;n hay fotograf&#237;as, trofeos, diplomas, recuerdos de viajes y un sinf&#237;&#173;n de objetos que narran una vida.</p><p><strong>El librero como personaje</strong></p><p>&#191;Cu&#225;ntas veces hemos visto entrevistas en video? (sobre todo desde que Zoom y las videollamadas se volvieron parte del d&#237;a a d&#237;a) con un buen librero de fondo? Dotado de libros que, muchas veces, compiten visualmente con quien habla. A veces lo respaldan, lo legitiman. Otras veces, incluso, lo superan. El librero se vuelve co-protagonista.</p><p>Me atrevo a decir que el librero (o la biblioteca, seg&#250;n su escala) es el personaje principal de una casa. No es la fachada, ni la escalera, ni la cocina. Es el librero. Y si una casa no tiene un buen librero, le falta un buen personaje. Claro, una alberca puede robar c&#225;mara, o una escalera escult&#243;rica puede ganar el aplauso. Pero el esp&#237;ritu de una familia puede estar contenido en un librero. Y eso es m&#225;s trascendente que cualquier otro elemento est&#233;tico o funcional.</p><p><strong>El librero como soporte familiar</strong></p><p>&#191;Pero cu&#225;l es la utilidad de un librero, m&#225;s all&#225; de presumir tu historia y tu conocimiento en una videollamada?</p><p>Hoy se puede argumentar que ya no es necesario: mucho del conocimiento que consumimos est&#225; en formato digital, y cada vez m&#225;s personas han dejado de comprar libros f&#237;sicos, ya sea por practicidad, por espacio o incluso por conciencia ecol&#243;gica. Para esta &#250;ltima, hay buenas pr&#225;cticas: comprar libros usados, buscar ediciones hechas con materiales reciclados.</p><p>Pero &#191;cu&#225;l es el valor del objeto, del libro f&#237;sico?</p><p>En primer lugar, la conexi&#243;n neurol&#243;gica con el objeto. </p><p>La &#193;pticidad: Esa capacidad humana de recibir informaci&#243;n neurol&#243;gica a trav&#233;s del tacto, en un mundo digital, es algo que debemos proteger. En un librero se tocan cosas. Se deslizan los dedos sutilmente por los lomos de los libros, casi para sentir el t&#237;tulo. Es un juego de seducci&#243;n (como dir&#237;a la canci&#243;n de Soda Stereo). Tambi&#233;n podemos levantar un retrato de alguna vacaci&#243;n y sonre&#237;&#173;r. Ojear una p&#225;gina al azar y encontrar una frase que necesit&#225;bamos leer. Sacar un disco y ponerlo en la tornamesa (que vive en el mismo librero), mientras leemos los cr&#233;ditos, las letras de las canciones y admiramos el &#8220;artwork&#8221; del &#225;lbum.</p><p>Nuestros hijos pueden descubrir cosas que forman parte de su propio cosmos familiar sin que nadie se las explique. Pueden apasionarse por un tema nuevo, o encontrar ayuda en autores que no conoc&#237;an. El librero recuerda, fomenta e inspira. El librero mantiene esa esencia familiar viva.</p><p><strong>El librero como obra - como arraigo</strong></p><p>La casa donde vivo con mi familia no la dise&#241;&#233; yo. Es una casa heredada, que hasta hace poco se sent&#237;a ajena. Hay muchas cosas que queremos cambiar y redise&#241;ar a nuestro gusto. Pero lo primero que hicimos fue dise&#241;ar y construir un gran librero: para contener todas estas historias, estos objetos, este conocimiento que antes estaba diluido por todos lados.</p><p>M&#225;s all&#225; de su dise&#241;o (que creo nos qued&#243; muy bien, y donde finalmente se hizo presente la arquitectura de pap&#225;), ese librero se ha convertido en un generador de momentos familiares. Es donde ponemos las obras de arte que hacen mis hijas en la escuela, donde suena la m&#250;sica los fines de semana, donde a veces nos encontramos divagando con la mirada o recorriendo los t&#237;tulos con los dedos, buscando algo que nos detone una idea o nos ayude a resolver una duda.</p><p>Hay &#233;pocas en las que sentimos que lo tenemos todo, o que nos falta mucho. Pero siempre podemos reencontrarnos y ver lo que hemos hecho, en un librero.</p><p></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!X7XY!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0bc90c42-9157-43d9-bbcd-3b659ad52d8d_1595x1066.jpeg" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!X7XY!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0bc90c42-9157-43d9-bbcd-3b659ad52d8d_1595x1066.jpeg 424w, https://substackcdn.com/image/fetch/$s_!X7XY!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0bc90c42-9157-43d9-bbcd-3b659ad52d8d_1595x1066.jpeg 848w, https://substackcdn.com/image/fetch/$s_!X7XY!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0bc90c42-9157-43d9-bbcd-3b659ad52d8d_1595x1066.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!X7XY!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0bc90c42-9157-43d9-bbcd-3b659ad52d8d_1595x1066.jpeg 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!X7XY!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0bc90c42-9157-43d9-bbcd-3b659ad52d8d_1595x1066.jpeg" width="1595" height="1066" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/0bc90c42-9157-43d9-bbcd-3b659ad52d8d_1595x1066.jpeg&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:&quot;normal&quot;,&quot;height&quot;:1066,&quot;width&quot;:1595,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:0,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!X7XY!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0bc90c42-9157-43d9-bbcd-3b659ad52d8d_1595x1066.jpeg 424w, https://substackcdn.com/image/fetch/$s_!X7XY!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0bc90c42-9157-43d9-bbcd-3b659ad52d8d_1595x1066.jpeg 848w, https://substackcdn.com/image/fetch/$s_!X7XY!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0bc90c42-9157-43d9-bbcd-3b659ad52d8d_1595x1066.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!X7XY!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0bc90c42-9157-43d9-bbcd-3b659ad52d8d_1595x1066.jpeg 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div>]]></content:encoded></item><item><title><![CDATA[The Last Architect]]></title><description><![CDATA[Yes, I had The Last Jedi in mind for the title.]]></description><link>https://hcoss.substack.com/p/the-last-architect</link><guid isPermaLink="false">https://hcoss.substack.com/p/the-last-architect</guid><dc:creator><![CDATA[Héctor Coss]]></dc:creator><pubDate>Thu, 06 Mar 2025 17:02:45 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff76c8a23-525d-4991-a28e-320a72523366_1168x1170.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>Yes, I had <em>The Last Jedi</em> in mind for the title. I know it&#8217;s a little self-conscious, but given the fact that we are infamously known for dressing all in black (like Luke Skywalker&#8212;not me; I prefer all blue) and that we truly believe we have superpowers when it comes to problem-solving, particularly in areas like housing, urbanism, structures, and sustainability, it&#8217;s not a complete overstatement.</p><p>From the time of Filippo Brunelleschi in the Renaissance to modern visionaries like Frank Lloyd Wright and today&#8217;s Norman Foster-all of them, of course, high-level figures-architects have always maintained a strong relationship with cities, governments, institutions, patrons, and individuals.</p><p>But today, even the most highly awarded and widely published architect is an endangered species&#8212;not to mention the millions of &#8220;workforce&#8221; architects behind the projects of nearly all architectural offices globally.</p><p>We architects are very good at pampering ourselves with praise and adulation within a closed circle. We publish highly intellectual content meant to be consumed among ourselves. We speak in elevated terms about elevated subjects that sometimes only we understand, and many times, we force this conversation onto the &#8220;common people&#8221; as an act of indoctrination. But it&#8217;s time to wake up and look beyond ourselves.</p><p>The stories about our ego precede us with a fair amount of truth, yet we&#8217;ve earned that self-confidence in many cases&#8212;heroically, because we&#8217;re the original entrepreneurs.</p><p>We&#8217;ve learned (the hard way) to be builders, developers, managers, directors, business owners, leaders, salespeople, talent recruiters, accountants, lawyers, psychologists (yes, that client), and also&#8230; designers, inventors, and creators.</p><p>Within that context, the margin for error is considerable, and the leverage for success is limited. In the end, you are only as good as your last project, and you end up with an average success rate to be measured.</p><p>Well, perhaps not anymore.</p><p>AGI (Artificial General Intelligence) is just around the corner. Everything we know about architecture&#8212;how it is created and by whom&#8212;is about to change.</p><p>At the office, we&#8217;ve gradually learned to use AI as a tool for creating conceptual renderings to explore how a project might work within certain parameters. It&#8217;s been invaluable in helping clients visualize expectations and define the general direction of the design process, dramatically reducing the time required in the early stages.</p><p>Today, we can generate an advanced image from a prompt&#8212;a carefully crafted text, a sketch of specific words and terminology&#8212;and even animate parts of it. We can take that image and extract digital drawing information, evolving it into a full architectural drawing. We can even generate 3D files from that process, giving us a highly accurate idea of how a project could be realized. This is already incredibly fast and transformative within the traditional architectural process, but we are only a few years away from it becoming instant.</p><p>We are playing with our own demise, using the very technology that will replace us. We secretly know it, but we&#8217;re too busy to entertain the thought. We have to keep solving, creating, budgeting, scaling, planning&#8230; earning to support our families, our offices, our workers.</p><p>We read the news and books, we listen to podcasts like the latest episode of <em>The Ezra Klein Show</em> about AGI. We&#8217;ve read Yuval Noah Harari. And we just keep going for as long as we can.</p><p>With the sheer amount of architectural knowledge, styles, and cultural references available on social media and the internet, almost anyone can develop a basic understanding of architectural design. The openness of digital image-generation platforms like MidJourney is giving anyone the ability to create their own digital visions of architecture. You see where this is going.</p><p>Many professions are doomed to disappear&#8212;we know the list; there&#8217;s no need to painfully repeat it here. But what about those that go beyond problem-solving, task execution, and process automation? What about the emotional ones&#8212;the ones that make us <em>feel</em> something beyond the physical? What about relationships with creators, artists, musicians&#8230; architects?</p><p>Well, the answer is certainly polarizing, like many things today. Human relationships and human interaction are not at their peak of popularity right now. Perhaps when we grow tired of everything being digital, we&#8217;ll learn to appreciate them again. For many, it will be a relief not to suffer the unpredictability of an architect&#8212;the delays, the budget miscalculations&#8230; But on the other hand, some will deeply miss the person who designed the dream home where their family grew. They&#8217;ll miss the personal relationship with a human being who transmitted his or her passion into their lives. The architect you invited to your table, who sat with your family for dinner. The one you proudly spoke about at social gatherings. The one you were happy to recommend.</p><p>I think architects, specially the most experienced and renowned, will still be leading and directing design processes, but there will be less, if not very few. The higher purpose of architecture is to solve complex habitats and infrastructure problems in a beautiful way. Space can influence how the life of someone will be.</p><p>The architect you&#8217;re talking to right now&#8212;the one you&#8217;re considering for a project&#8212;may very well be <em>The Last Architect.</em></p><p>At least yours.</p><p>Cherish and embrace him, enjoy the conversations, opt for the human&#8230; like when you choose to play a vinyl record instead of streaming a playlist on your Bluetooth speakers. Seek out historical references, take trips to past cultures, explore art and literature, immerse yourself in cinematic narratives. Drink a glass of wine. Get lost in the exploration of a site for a project. Keep his book on your coffee table.</p><p>AI won&#8217;t do that.</p><p><strong>H.</strong></p><p>PS. As I was finishing this text, I had lunch with my friend Sergio, also an architect, and when walking back to our offices we stopped on a dark blue door of a house, admiring the color and finishing&#8230; suddenly the door opened and a guy asked-almost yelled &#8220;Are you architects?!&#8221;&#8230; he literally pulled us inside the house to show us some renovation plans he had&#8230; I guess we still have some time&#8230; do we?</p>]]></content:encoded></item><item><title><![CDATA[Trump’s architecture?]]></title><description><![CDATA[&#8230;just hit the fan.]]></description><link>https://hcoss.substack.com/p/trumps-architecture</link><guid isPermaLink="false">https://hcoss.substack.com/p/trumps-architecture</guid><dc:creator><![CDATA[Héctor Coss]]></dc:creator><pubDate>Thu, 30 Jan 2025 14:46:30 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!foK3!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7011fac9-f32f-4bdb-82d7-b651f0a55cbe_6000x4000.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>&#8230;just hit the fan.</p><p>If you&#8217;re around my age&#8212;almost 50&#8212;you might remember an epic and hilarious <em>SNL</em> sketch called <em><a href="https://youtu.be/fWGPsS0dh5k?feature=shared">Mike&#8217;s Marbleopolis</a></em>, where Mike, a marble column salesman, introduces us to his world. I remember cracking up the first time I saw it. As an architect, I found it a genius critique of taste, culture, and stereotypes.</p><p>Now, one of Trump&#8217;s new executive orders feels almost as comical:</p><p></p><p><strong>PRESIDENTIAL ACTIONS: PROMOTING BEAUTIFUL FEDERAL CIVIC ARCHITECTURE</strong></p><p></p><p>I wasn&#8217;t aware of this until I read a <em>Substack</em> post by <em>Culture Critic</em>. While the post outlines the executive order well, its comparison and analysis of modern architecture lack depth and key considerations.</p><p><strong>My Thoughts</strong>:</p><p>First, it would be useful to read The Fountainhead. Not because I&#8217;m advocating for an egotistical philosophy or suggesting we all behave like Howard Roark, but because Roark&#8217;s arguments on modern versus classical architecture are relevant:</p><p><em>Howard Roark, the protagonist of The Fountainhead by Ayn Rand, vehemently opposes classical architecture because he sees it as a product of tradition, conformity, and imitation rather than original, individualistic creativity. His philosophy is rooted in modernism, emphasizing functionality, innovation, and integrity in architectural design</em>. &#8211; ChatGPT</p><p>The Founders adopted classical styles because that was the dominant reference for institutional architecture at the time. Later, the Nazis co-opted elements of classical design for their own ideological purposes (see The Edifice Complex by Deyan Sudjic). However, the reason we moved toward modern architecture in government buildings was simple: <strong>innovation</strong>.</p><p>Returning to a pre-established identity&#8212;a fixed architectural standard, such as any classical style&#8212;stifles creativity. It eliminates difference, in the most Deleuzian sense (Difference and Repetition, Gilles Deleuze). If you kill the potential for creation, you kill the fundamental purpose of art, architecture, cinema, and music.</p><p>Renzo Piano once said that architecture is unique among the professions because, each time, you have the opportunity to create something different. This aligns completely with human nature.</p><p>Of course, some architecture from the Rationalist and International movements (a.k.a. modernism, minimalism) is uninspiring and hasn&#8217;t aged well. Some buildings don&#8217;t evoke &#8220;greatness.&#8221; But many do&#8212;especially in the work of modernism&#8217;s heirs.</p><p>Take <strong>Norman Foster&#8217;s Reichstag intervention</strong>, arguably the most exciting and symbolic piece of government architecture today. Or <strong>the Pompidou Center</strong>, which you may or may not like, but it undeniably moves and inspires people.</p><p>Even <strong>Thomas Heatherwick</strong>, known for projects like the NYC Vessel, has called for an end to boring architecture. But his critique is about uninspired design, not modern architecture or creativity itself.</p><p>Ultimately, reducing architecture to a matter of <strong>style</strong> rather than <strong>creation</strong> kills its very essence. It turns architecture into an exercise in pretension and vanity rather than progress.</p><p>H.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!foK3!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7011fac9-f32f-4bdb-82d7-b651f0a55cbe_6000x4000.jpeg" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!foK3!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7011fac9-f32f-4bdb-82d7-b651f0a55cbe_6000x4000.jpeg 424w, https://substackcdn.com/image/fetch/$s_!foK3!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7011fac9-f32f-4bdb-82d7-b651f0a55cbe_6000x4000.jpeg 848w, https://substackcdn.com/image/fetch/$s_!foK3!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7011fac9-f32f-4bdb-82d7-b651f0a55cbe_6000x4000.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!foK3!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7011fac9-f32f-4bdb-82d7-b651f0a55cbe_6000x4000.jpeg 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!foK3!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7011fac9-f32f-4bdb-82d7-b651f0a55cbe_6000x4000.jpeg" width="6000" height="4000" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/7011fac9-f32f-4bdb-82d7-b651f0a55cbe_6000x4000.jpeg&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:&quot;normal&quot;,&quot;height&quot;:4000,&quot;width&quot;:6000,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:0,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!foK3!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7011fac9-f32f-4bdb-82d7-b651f0a55cbe_6000x4000.jpeg 424w, https://substackcdn.com/image/fetch/$s_!foK3!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7011fac9-f32f-4bdb-82d7-b651f0a55cbe_6000x4000.jpeg 848w, https://substackcdn.com/image/fetch/$s_!foK3!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7011fac9-f32f-4bdb-82d7-b651f0a55cbe_6000x4000.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!foK3!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7011fac9-f32f-4bdb-82d7-b651f0a55cbe_6000x4000.jpeg 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a><figcaption class="image-caption">Reichstag Building by Norman Foster, credit: Wikipedia</figcaption></figure></div>]]></content:encoded></item></channel></rss>